Apple scrapped ambitious plan to make iPhone upgrades seamless

Monday, August 10, 2026Rajesh PandeyView original

A photo of the iPhone used in a story about Apple said to be working on a new upgrade leasing program.

Apple wanted to make upgrading effortless by shipping Apple Upgrade customers new iPhones with their data already loaded, but it eventually killed the idea.

(via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)