Bayer rolls out MagicTrap 2 across Europe as growers seek better intelligence on oilseed rape pests

Bayer has launched MagicTrap 2, an AI-enabled, solar-powered pest monitoring system for oilseed rape, in the UK and is expanding to 14 additional European countries. The device provides real-time pest detection and remote alerts to growers via the MagicScout app, with improvements in hardware for greater reliability. Bayer emphasizes that the platform’s primary value lies in earlier pest detection and improved decision-making, rather than demonstrated increases in yield or profitability. Feedback from growers highlights increased confidence and earlier response to pest activity, with the company aiming to expand the monitoring network and its future capabilities.