Beautycon’s Dress Code Is Preppy With A Twist—Here’s What To Wear
Thursday, September 17, 2026Alexis Bennett ParkerView original
Take out your notebooks because class is almost in session. Beautycon is going back to school, but this isn't your standard campus dress code. This year's University theme is the perfect excuse to revisit collegiate classics like crisp button-downs, striped rugby shirts, pleated skirts, neckties, loafers, and oversized blazers, then style them with enough personality to feel more fashion week than freshman orientation.
Think of it as prep school with a beauty-editor twist: a menswear shirt paired with an unexpected mini, a schoolboy tie worn slightly undone, or a varsity knit grounded by something sheer, sparkly, or sharply tailored. The goal isn't to arrive looking like you're wearing a costume. It's to borrow the familiar codes of a campus wardrobe and make them your own.
And there's one more reason to bring your best look: Refinery29's Lookbook will be shot live on-site, capturing the standout outfits, creative beauty moments, and personal style lessons worth taking notes on. Consider this your unofficial Beautycon University study guide.
