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GEO Best Practices: Prompt Volume Shouldn’t Drive Your Strategy

Tuesday, March 17, 2026Nikki LamView original
Most advice on generative engine optimization best practices starts in the same place: find the prompts people are using with AI tools, track which ones give your brand visibility, and build content around the highest-volume queries. The problem? That data is largely estimated. Generative engine optimization (GEO) is still new enough that the infrastructure to […]