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How to optimize your website for AI search

Wednesday, September 9, 2026HubSpot StaffView original
How to optimize your website for AI search graphic with AI and magnifying glass graphics

Learning how to optimize your website for AI search is one of the hottest skills for marketers right now, because the audience for these tools is growing fast. Monthly unique visitors to the major answer engines climbed from 634 million in Q1 2025 to 904 million in Q1 2026, up more than 40% in a year, according to Wix Studio.