Mondelēz International R&D VP Ian Noble: Food must innovate or decline

Ian Noble, VP for R&D for Mondelēz International, oversees innovation for the snacking giant, leading on research and analytical sciences, cocoa technologies, and start-up accelerators like CoLab. In a wide ranging interview, we discuss Mondelēz's sustainability agenda, the future of cocoa, and Noble's own love of understanding 'how things work'.