Marketingblog

Pardot alternatives: What B2B marketers are choosing now

Friday, August 14, 2026Kayla Schilthuis-IhrigView original
pardot alternatives

Seventy percent of marketers believe the marketing industry has changed more in the past three years than in the past 50. That means that marketing automation platforms need to change, too. Pardot is a longtime fixture of the B2B landscape, but the lack of development has left many businesses looking for alternatives.