Pharma Sessionspodcast

Scientific Storytelling and Omnichannel Strategy in Modern Medical Affairs

Thursday, January 8, 2026Jonathan KaskeyView original
In this episode of Pharma Sessions, host Jonathan Kaskey sits down with Matthew Krzywosz, Director of Scientific Communications & Content at Astellas, to explore how Medical Affairs teams can create differentiated scientific narratives, use omnichannel strategy to amplify impact, and help brands stand out in highly competitive markets.\