Seth's Blogblog

The troll button

Saturday, June 13, 2026Seth GodinView original
There have always been trolls. Hecklers, jesters, and class clowns. The troll lives under the bridge and invents nonsense grievances in order to get attention. But, until recently, there wasn’t much of a business model to support this career choice. It’s said that William Randolph Hearst started a war to sell newspapers, but few people […]