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This Beauty Founder Was Sick of Losing Money on Meta Ads. So She Learned to Run Them Herself

Wednesday, August 12, 2026Cristina MontemayorView original
This Beauty Founder Was Sick of Losing Money on Meta Ads. So She Learned to Run Them Herself

MARA Beauty founder Allison McNamara fired her agency, spent a day teaching herself Meta Ads Manager, and nearly doubled her ROAS.

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