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Apple reports second quarter results

4/30/2026

Apple today announced financial results for its fiscal 2026 second quarter ended March 28, 2026.

Formula 1® returns to the U.S. this weekend, streaming live on Apple TV

4/29/2026

Formula 1® returns to the U.S. this weekend with the Miami Grand Prix, streaming exclusively on Apple TV with every session available live.

Tim Cook to become Apple Executive Chairman John Ternus to become Apple CEO

4/20/2026

Apple announced Tim Cook will become executive chairman of Apple’s board of directors and John Ternus will become Apple’s next CEO.

Johny Srouji named Apple’s Chief Hardware Officer

4/20/2026

Apple today announced that, effective immediately, Apple executive Johny Srouji will become chief hardware officer.

Apple accelerates progress with highest-ever recycled material in its products

4/16/2026

Apple today announced that a record 30 percent of material across all of its products shipped in 2025 came from recycled content.

Apple Arcade brings endless family fun with Nick Jr. Replay! on May 7

4/7/2026

This May, Apple Arcade is rolling out the red carpet for some of the world’s most iconic and celebrated characters in its family-friendly lineup of fun games.

Apple adds new partners to its American Manufacturing Program

3/26/2026

Apple announced new members of its American Manufacturing Program, expanding the company’s commitment to bring more advanced manufacturing to the U.S.

Introducing Apple Business — a new all-in-one platform for businesses of all sizes

3/24/2026

Apple today announced Apple Business, a new all-in-one platform that allows companies to manage devices and reach more customers.

Apple’s Worldwide Developers Conference returns the week of June 8

3/23/2026

Apple today announced it will host its annual Worldwide Developers Conference (WWDC) online from June 8-12.

Apple introduces AirPods Max 2

3/16/2026

Apple announced AirPods Max 2, bringing even better ANC, elevated sound quality, and intelligent features to the iconic over-ear design.

Apple hosts 50th anniversary celebrations around the world

3/14/2026

Apple kicked off celebrations in New York for its 50th anniversary and will continue commemorating the milestone throughout the month.

Apple to celebrate 50 years of thinking different

3/12/2026

Apple today announced it will mark its 50th anniversary, celebrating five decades of thinking different and the innovations that helped shape the world.

“Friday Night Baseball” returns to Apple TV on March 27 for its fifth season

3/11/2026

“Friday Night Baseball” — a weekly MLB doubleheader on Apple TV — returns for its fifth season on March 27.

Apple Arcade adds DREDGE+ and Unpacking+ to its catalog in April

3/11/2026

Apple Arcade adds award-winning games DREDGE+ and Unpacking+ to its catalog in April, plus a Star Wars update to Disney SpellStruck.

MacBook Neo, iPhone 17e, iPad Air with M4, and more are now available

3/11/2026

Customers can now shop for MacBook Neo, iPhone 17e, MacBook Air with M5, MacBook Pro with M5 Pro and M5 Max, iPad Air with M4, and two new displays.

Formula 1® begins this weekend, exclusively on Apple TV in the U.S.

3/5/2026

The 2026 FIA Formula One World Championship™ begins this weekend on Apple TV with the FORMULA 1 QATAR AIRWAYS AUSTRALIAN GRAND PRIX 2026.

Say hello to MacBook Neo

3/4/2026

Apple today unveiled MacBook Neo, an all-new laptop that delivers the magic of the Mac at a breakthrough price.

Apple introduces the new MacBook Air with M5

3/3/2026

Apple today announced the new MacBook Air with M5, bringing exceptional performance and expanded AI capabilities to the world’s most popular laptop.

Apple introduces MacBook Pro with all-new M5 Pro and M5 Max

3/3/2026

Apple announced the latest 14- and 16-inch MacBook Pro with the all-new M5 Pro and M5 Max.

Apple debuts M5 Pro and M5 Max to supercharge the most demanding pro workflows

3/3/2026

Apple today announced M5 Pro and M5 Max, the world’s most advanced chips for pro laptops, powering the new MacBook Pro.

Apple unveils new Studio Display and all-new Studio Display XDR

3/3/2026

Apple today announced a new family of displays, Studio Display and Studio Display XDR, that takes pro workflows to the next level.

Apple introduces iPhone 17e

3/2/2026

Apple today announced the new iPhone 17e, a powerful and affordable addition to the iPhone 17 lineup.

Apple introduces the new iPad Air, powered by M4

3/2/2026

Apple announced the new iPad Air featuring M4 and more memory, giving users a big jump in performance and making it more versatile than ever.

iPhone and iPad approved to handle classified NATO information

2/26/2026

Today, Apple announced iPhone and iPad are the first and only consumer devices in compliance with information assurance requirements of NATO nations.

Apple accelerates U.S. manufacturing with Mac mini production

2/24/2026

Apple today announced a significant expansion of factory operations in Houston, bringing the future production of Mac mini to the U.S. for the first time.

Major League Soccer kicks off 2026 season on Apple TV

2/19/2026

Major League Soccer kicks off its 31st season this Saturday on Apple TV, with all 30 teams taking the pitch for MLS is Back weekend.

Apple introduces a new video podcast experience on Apple Podcasts

2/16/2026

Apple today announced a transformative update coming to Apple Podcasts this spring that will bring advanced video podcast capabilities to the app.