Articles32
We're four months into the year, which means it's probably time to start getting a move on our New Year's resolutions, like decluttering our beauty routines (and possibly our lives, but there's nothing wrong with starting small). When it comes to products, that means welcoming the adage "out with the old and in with the new." It's time to get rid of all of our expired makeup, clean our makeup brushes, and make room for some new-ness. We've been testing some award-worthy launches in the hair, makeup, skin, nail, body, and fragrance categories to see which ones are good enough to land a permanent spot on our vanities. Spoiler alert: we've found quite a few winners. However, in an effort to help you streamline all your beauty shopping needs as best as we can, we're rounding up our favorite editor-approved new launches of April so far. Whether you're looking for a hair product to keep everything looking smooth (and smelling delicious) come rain or come shine, a lip stain that will survive a long day, or a body butter that will keep your skin glowing and moisturized (or something else entirely), we've got you covered. Keep scrolling to read about and shop the best new beauty products we've swatched, spritzed, and slathered that are worth trying this month. You're sure to find something that piques your interest.
Popsugar's first-ever beauty awards launched in 2019. Seven years later, we're still bringing you an annual curated list of the very best products on the market, carefully vetted and tested by our team of beauty editors. And this year, we want to bring you in on the fun with an exciting giveaway opportunity. You can enter for a chance to win some of the award-winning products across skin, hair, makeup, body, and nails. From the ultra-hydrating Laneige Water Bank Aqua Facial ($36) and the lash-lengthening Kosas Soulgazer Mascara ($28), to the Sol De Janeiro Rosa Charmosa Dewy Cream, which will leave your skin feeling soft and smelling delicious (trust us here), plus so much more, you won't want to miss this. Sign up for Popsugar's Shopping newsletter here (or re-enter your email if you're already a subscriber) for a chance to win the goods valued at over $400. Entries for the sweepstakes are open now until May 1. Participants must subscribe to the Popsugar Shopping newsletter to be eligible to win. We will notify the winner directly via email on May 1. Want to see what else you may win? Keep reading for a preview of all of the items included in the giveaway. What You Win: Garnier SkinActive Micellar Cleansing Water with Salicylic Acid ($12) Laneige Water Bank Aqua Facial ($36) Kosas Soulgazer Mascara ($28) Urban Decay 24/7 Liquid Stick Retractable Liner ($24) CoverGirl Clean Fresh Squishy Glaze ($12) Isima Súperbomba Triple Repair Peptide Hair Mask ($38) Briogeo Style + Treat Dry Shampoo Puff ($28) Dove Dove Deep Moisture Body Wash ($8) Sol De Janeiro Rosa Charmosa Dewy Cream ($48) OPI Glow Up Nail & Cuticle Oil ($18) Medik8 C-Tetra Advanced Gel Serum ($76) Fenty Beauty Grip Trip Hydrating + Plumping Primer ($37) Chris McMillan The Wand ($22) Charlotte Tilbury Unreal Blush Healthy Glow Stick ($44) NO PURCHASE NECESSARY. VOID WHERE PROHIBITED BY LAW. Sweepstakes begins at 3:00AM ET on 04/01/2026 and ends at 3:00AM ET on 05/01/2026. Open to legal residents of 50 U.S. states and Washington, D.C., of legal age of majority and have access to the internet, and a valid address. Odds of winning depend on number of eligible entries received. Subject to Official Rules, additional eligibility restrictions apply. Official Rules, which govern, can be viewed by clicking here. Sponsor Privacy Policy Sponsor: Vox Media, LLC, 1701 Rhode Island Ave. NW, Washington, DC 20036
Popsugar has been nominated for two 2026 Webby Awards, which honor excellence on the internet. We've been recognized in the Social Video Short Form Health and Wellness category for Unconditional - our real-talk series that sheds light on chronic illness hosted by Chan Plante - and the General Social Fashion & Beauty category for our Popsugar Beauty account, which boasts 1.8 million followers and offers daily feel-good beauty content. Previously, Popsugar won the Health & Wellness category in 2022. Established in 1996, the "Webbys" recognize work in the digital space - including websites, social media, podcasts, apps, and AI. Winners are selected by the International Academy of Digital Arts and Sciences, which comprises over 3,000 industry leaders, creators, and tech experts - but there's also a People's Voice Award, which takes the public vote into account. And that's where you come in. Every day through Thursday, April 16, you can cast your vote for Unconditional and Popsugar Beauty, and pass the word on to your friends and family if they're equally inspired. The Webby Awards (often deemed "the Oscars of the internet") are highly competitive, with thousands of entries fielded from dozens of countries each year, so a nomination alone is a huge feat when it comes to digital innovation and audience reach.
Who doesn't love an excuse to break a few rules? Whether that means ditching your bedtime every once in a while in favor of bingeing your favorite show, texting that person you like first rather than waiting on them, or throwing away the idea of an eight-step curl routine, it can feel really good to be a little "bad." "Ginny & Georgia" star Antonia Gentry is learning how to do just that with a little help from Aussie. The drugstore brand just launched a new collection - Ultra Wonder, which has a Daily Mist ($10), a Leave-In Treatment ($10), and a Gel Créme ($10) - with the intention of smashing all the preconceived curl rules you might feel trapped by, in favor of simplicity and doing whatever works best for you. Ahead, we sat down with Gentry to hear about the one habit she fell out of but is looking to bring back, the genius way she conquers her social anxiety for big events, and more. Popsugar: Why are you excited to be partnering with Aussie? Antonia Gentry: They're a brand that I've used for a very long time. Like, I discovered Aussie hair care when I was in middle school. And I have used them in my hair routine rotation for so many years. When they came to me with this opportunity, I was already excited. For me, a huge thing that I'm passionate about is simplicity. So, I'm just so happy that we have a line that addresses all of our needs without breaking the bank, without being so overwhelming. PS: Is there a beauty habit that you swear by that you have to do every day, even if you're short on time? AG: Even if I'm traveling, I always travel with a satin pillowcase. If I can't have a bonnet or put my hair up, I will make sure I have a satin pillowcase. Before bed, I like to make sure I go in with a moisturizing spray or something, let that settle, and then go to bed. PS: Is there a wellness non-negotiable that's in your routine? AG: I used to stretch every single day. When I would get home from school or work or whatever, I'd make sure that I got like 10 minutes of stretching in, just to stay flexible, stay mobile. And I stopped for a few years, and I'm experiencing the consequence of that. So I think I'm gonna have to start that up again. PS: What's a curl rule you're big on breaking? AG: For me, having a million products in my bathroom. Like, we don't need all that. Let's simplify it. And I think that's something I'm really excited about with Aussie because that's the whole direction - having products that adapt with my routine as I go about my life. It has cleared out more space in my bathroom, for sure. PS: How would you describe your makeup routine when you're not working? AG: Because I wear so much makeup for work, when I'm not working, I keep it very, very simple. A light foundation if necessary, definitely SPF every single day. And I'll do a light concealer where I need it, but I keep it really, really natural. I'm very lazy, so you won't catch me doing anything insane on my own. Also, I just don't have the skillset. PS: Walk me through how you prep for a big event, like a shoot or premiere. AG: I'm still figuring that one out. I feel like I have a great team, so I'm very comfortable with the people that I work with, especially for events like that. I'm a huge introvert, so it can be very, very overwhelming. When it's time to get ready and get the hair, makeup, and clothes done, I always try to treat it like a character for the day. Not too far from who I actually am, but it helps me get into the right mindset. And it helps make everything a little less scary for sure. Jessica Harrington (she/her) is the Section Lead of Beauty at Popsugar, where she oversees all vertical coverage across the website, social media, and newsletter. With over nine years of industry experience, she has interviewed numerous celebrities, reported on hundreds of beauty trends, and swatched more lipsticks than she can count. Prior to PS, Jessica worked for publications such as Makeup.com, Skincare.com, and The Zoe Report. She's based in New York City and has a degree in journalism from Hofstra University. Outside of work, she enjoys reading, traveling with her husband, thrifting, and cooking.
Popsugar's first-ever beauty awards launched in 2019. Back then, it was called the "Power Your Pretty" Awards. A lot has changed over the last six years (check out our 2026 Beauty Award winners here), but our goal remains the same: to celebrate the best beauty formulas around, hand-picked by our trusted team of editors. We want to connect our audience with the best-of-the-best products on the market, which is what we're doing with the Popsugar 2026 Skin-Care Awards. Summer is coming, and we want to enjoy each sunny moment, looking and feeling your absolute best. As always, the winners will be selected="selected" by our experienced team of beauty editors and industry professionals. These journalists and subject-matter experts will dab, rub, and slather on hundreds of contenders to deliver 25 of the best moisturizers, serums, cleansers, skin-care tools, and more. Eager to learn more? Here's everything you need to know about submitting products for Popsugar's 2026 Skin-Care Awards. How to Submit Products For Consideration Brands can fill out an entry form to submit their products for consideration by the panel of judges (members of the PS team). For PS's 2026 Skin-Care Awards, we will be accepting submissions from Monday, March 30, at 9 a.m. EST, until Monday, April 13, at 5 p.m. EST. A few things to remember before entering a submission: Please fill out one entry form per product. For multiple="multiple" submissions, fill out one form per entry and submit a separate fee for each product. There is no need to submit separate forms for multiple="multiple" shades of the same product. We require an entry fee of $150 for each product submission, which can be paid via Stripe. You'll need to include your Stripe payment confirmation ID in the submission form. The fee is nonrefundable. Both the payment and entry form must be submitted by the deadline; Popsugar is not responsible for payments absent an accompanying entry. You can submit any new product launched between January 1, 2024, and April 30, 2026. There are no exceptions. Limited-edition products will not be considered. Late submissions will not be accepted. After we review all submissions, we will be in touch about samples for any products that our judges are considering but have not previously had the chance to test. See here for the Popsugar Skin-Care Awards terms and conditions. Next Steps: Samples and Testing After we review all submissions, we will be in touch about samples for any products that our team is considering but has not previously had the chance to test. We will not be able to test products that arrive after our sample deadline. From there, our editors will begin testing (and re-testing) to find the very best. Only winning products will be notified at the time of publication. Frequently Asked Questions Q: When are the winners being announced? A: Winners will be announced at the end of May. Q: Are the Popsugar Skin-Care Awards separate from the Popsugar Beauty Awards? A: Yes, the Beauty Awards program focuses on the best of beauty across all beauty categories, while our Skin-Care Awards program focuses on the best of skin-care, specifically. The awards programs run on separate timelines. Q: What if the product is launching within the acceptable time frame, but no product link exists? A: The product will need to have at least a preorder link by April 30. Q: Are reformations accepted? A: Products must be newly launched between January 1, 2024, and April 30, 2026. Reformations are OK as long as substantial changes were made to the product, but simply the "revitalization" or repositioning of a product is not eligible. If products are released with new features – e.g. skin-care tech – they may be eligible. Q: Are new shades of an existing beauty product eligible (e.g. eyeshadows, lipstick, etc.)? A: Products must be newly launched between January 1, 2024, and April 30, 2026. New shades of existing products are not eligible. Q: Are limited-edition products accepted? A: No, limited-edition products are ineligible. Q: Are the awards open="open" to UK brands or just US? A: The product/brand can be UK-based, but it must be widely available to shop in the US. Q: Are in-office treatments accepted for submission? A: No, the product must be available for purchase and use in-home. Q: Are apps/digital products being considered? A: Yes, product-dependent. We have a "Skin-Care Tools/Tech" category, which can include apps and digital product submissions. Q: Are supplements eligible? A: No, supplements are not eligible. Q: Are men's and women's products (e.g. beauty products) both eligible? A: Yes. Q:Are prescription-based products eligible? A: No, products must be available for purchase without a prescription. If you have any further questions, you can reach us at beautyawards@popsugar.com. For more submission information about our annual beauty awards, click here.
Although Dyson is known for its powerful vacuums and air purifiers, it's made a name for itself in the beauty world with its lineup of cutting-edge hair tools. The brand realized its advanced airflow systems that help enhance the suction power of its vacuums can also be used to create powerful hair tools. The technology can deliver faster drying times and reduce frizz and heat damage. Our editors have sung countless praises of Dyson's many hair tools. We've tried every single one and truly put them to the test in our in-depth reviews. We even tested out the brand's first foray into hair styling products with its Chitosan line. Whether you're looking to see which Dyson styler is best for your needs or want proof that the tools are worth the investment, we have you covered. Ahead, we break down the best features of each Dyson hair tool on the market, according to our editors. We know Dyson's products are an investment, which is why we get so excited whenever they go on major sale, like for Amazon's Big Spring Sale. We're expecting deep discounts this year, so stay tuned. Our Favorite Dyson Hair Products Best hair dryer for scalp protection: Dyson Supersonic Nural Hair Dryer at $350, originally $550 Best multifunctional hair tool from Dyson: Dyson Airwrap at $500, originally $650 Best hair dryer for quick drying: Dyson Supersonic Hair Dryer at $520 Best Dyson flat iron: Dyson Corrale Hair Straightener at $539 Best wet-to-dry straightener: Dyson Airstrait Straightener at $550 Looking for even more sales? Shop more of Popsugar's editor-curated Amazon Big Spring Sale picks and subscribe to our newsletter for more shopping recommendations. Plus, make sure you sign up for Amazon Prime so that you don't miss a moment of the sale.
There was a lot of pressure on the hair and makeup teams behind FX's "Love Story: John F. Kennedy Jr. & Carolyn Bessette." CBK's look was rooted in simplicity, yet she was incredibly refined. Transforming star Sarah Pidgeon into the '90s beauty icon took a lot of research and a skilled eye - but the team was up for it. Which was good because, as goes the story with almost all biographical dramas, the public had a lot of feelings. Luckily, makeup department head Milagros Cerdeira, hairstylist for Pidgeon Barry Lee Moe, and hair colorist for Pidgeon Kari Hill are experts in their fields. Ahead, they each share where they looked for inspiration, the exact products they used on Pidgeon, and more. Milagros Cerdeira, "Love Story" Makeup Department Head Popsugar: What were your biggest sources of inspiration when building Carolyn's beauty look and transforming Sarah? Milagros Cerdeira: Archival photography of Carolyn from the '90s - especially candid street photos and images from the Calvin Klein era - was my biggest reference. I wanted to capture that minimalist, effortless aesthetic and translate it onto Sarah with modern formulas that create beautiful skin on camera. PS: What's the single most important beauty detail you had to get right to truly capture Carolyn's essence? MC: The skin. [She had] luminous, almost bare skin, soft neutral eyes, natural but thin brows, and a restrained palette. Carolyn's complexion always looked fresh and hydrated rather than made-up. I focused on sheer complexion products like the Chanel N°1 De Chanel Skin Enhancer Boosts Radiance ($68), Ogee Complexion Serum Foundation ($49), and Hourglass Vanish Airbrush Concealer ($39), subtle sculpting with Rare Beauty Soft Pinch Liquid Contour ($30), and Merit Flush Balm Cheek Color in Soft Pink ($30) for an effortless, polished feel. PS: Can you tell me about her signature red lip? What product did she use then, and what product did you use on the show to recreate it? MC: Carolyn's red lip was very classic – elegant but never overly dramatic. Two lipsticks she was known to wear were Face Stockholm Cranberry Veil Lipstick ($30), which is still available today, and the original Bobbi Brown Ruby Lipstick ($35). For the show, I used Cranberry Veil and adjusted the tone with different lip pencils so the color complemented Sarah's complexion while still staying true to Carolyn's signature shade. Barry Lee Moe, "Love Story" Hairstylist For Sarah Pidgeon Popsugar: What were your biggest sources of inspiration when building Carolyn's beauty look and transforming Sarah? Barry Lee Moe: There are two photos that gave me a lot of inspiration when I started to create the look. One, a shot of Carolyn at Indochine, and the second, a Polaroid from the Calvin Klein office. In both photos, her eyes pull you in immediately; there's so much energy there. Sarah has a similar quality in her eyes, and I saw that as a big connector. I wanted her color and styling to enhance and showcase her eyes as much as possible. PS: What would you say are the hallmarks of CBK's look that you felt were important to nail? BLM: The effortless, lived-in nature of her hair. I think it was crucial to the success of this entire look. I primarily used Unite Products to create and maintain these looks. It's such a well-rounded product line, with something for everyone. The 7 Second Leave-In Detangler ($40), the Texturiza Spray ($45), and the Blonda Hair Oil ($55) are my favorites. PS: Her hair always looked polished but never over-styled. What techniques helped you achieve that effortless finish on Sarah? BLM: Carolyn's hair always looked so beautifully lived in, and I really wanted to recreate that energy with Sarah. I made sure Sarah was part of every look, that she really got her hands in her hair for a while before she went on camera. When you have a good foundational set and a lot of texturizing spray, the hair continues to build into something more beautiful as the day goes on. Sarah is a dream actress to work with and really understands how to make an impact with her hair on camera. PS: Any fun facts or hidden details you think we should know? BLM: Over the course of two days, it took approximately 24 Hours (20 for color and four for extensions) and 400 Individual extensions to achieve this look. Kari Hill, "Love Story" Hair Colorist For Sarah Pidgeon Popsugar: How did you research and approach recreating Carolyn's specific shade and tone of blond? Kari Hill: I approached Sarah Pidgeon's color as a timeline, not a single moment. Carolyn's blond wasn't static - it evolved with her, and that evolution was incredibly intentional. I studied imagery across multiple years, paying close attention to how her color shifted depending on her lifestyle, lighting, and overall aesthetic. Early on, her hair had more depth and felt understated, almost like a natural dark blond. As time progressed, it became brighter and more refined, but never overworked. What I created on Sarah was a very real, warm, high-contrast blond shade that Carolyn was known for. It wasn't icy, and it wasn't overly golden. It sat right in the middle, with softness and depth. That balance is what makes the color feel authentic. The hair was also highlighted meticulously so that it could be easily tossed and moved by Sarah on camera. The dimension was crucial to ensure that from any angle, the color reflected her authentic shade of blond. To lift her color, I used Schwarzkopf Professional BlondMe Premium Lightener 9+. PS: For someone who doesn't know, how would you describe "Bessette Blond?" KH: "Bessette Blond" is a warm, dimensional blond that feels polished but never overdone. The shade is very buttery, golden, and glossy, with visible highlights rather than a flat, single-process blond. What makes it special is the balance: you still see depth at the base of the head with stronger, deliberate pieces of blond running through it, often lifted right up to the root. The highlights are noticeable and strategically placed, giving it a bold yet effortless feel. It's the kind of blond that looks expensive and intentional, but still natural. PS: Any fun facts or hidden details you think we should know about the color? KH: Hair color in the '90s typically leaned more buttery or golden vs. the platinum or ash shades we see today, largely because the technology simply wasn't there to safely lift hair to the ultra-light shades we see today. '90s bleaches did not include bonding ingredients, which lifted hair inconsistently, and hair was often too compromised to hold hair color tone. Lightening hair with bleach is one of the most aggressive chemical services we can put our hair through and it's important for consumers to know what they are putting on their hair. These 90s looks are far more achievable now. What I love is that this color is a return to that highly intentional color that foils made popular and a departure from the "lived in" color & techniques like balayage or hair painting that have dominated our culture today. Jessica Harrington (she/her) is the Section Lead of Beauty at Popsugar, where she oversees all vertical coverage across the website, social media, and newsletter. With over nine years of industry experience, she has interviewed numerous celebrities, reported on hundreds of beauty trends, and swatched more lipsticks than she can count. Prior to PS, Jessica worked for publications such as Makeup.com, Skincare.com, and The Zoe Report. She's based in New York City and has a degree in journalism from Hofstra University. Outside of work, she enjoys reading, traveling with her husband, thrifting, and cooking.
And just like that, Amazon's Big Spring Sale is here (well, almost). While the major shopping event officially commences on March 25, the deals have already started. And yes, they're actually good - especially in beauty. We're talking almost 50 percent off major and luxury brands alike, suchg as Maybelline, Medicube, and Shark. As your trusted shopping friends, we've rounded up the best early beauty deals you can score right now. Whether Medicube's viral toner pads have been lingering in your TikTok cart for months or you're just in the market for a new mascara or sunscreen, these picks deliver. We've even found under-$20 standouts - like my favorite red lipstick that survived hours of torrential rain at Beyoncé's unforgettable "Cowboy Carter Tour," and Olandria Carthen's go-to $11 primer. In This Post: Deals Under-$25 Celebrity Deals Best Early Big Spring Sale Skin-Care Deals Best Early Big Spring Sale Makeup Deals Best Early Big Spring Sale Hair-Care Deals Best Early Big Spring Sale Oral-Care Deals Our Favorite Amazon Big Spring Sale Early Beauty Deals to Shop: Olandria Carthen loves this primer: Maybelline Grippy Serum Primer at $11, originally $13 An editor-approved dry shampoo: Garnier Micellar Cleansing Water With Hyaluronic Acid and Aloe at $16, originally $24 For achieving glass skin: Cosrx Snail Mucin Repairing Serum at $20, originally $25 You have the dentist at home: Waterpik Cordless Advanced 2.0 Water Flosser at $70, originally $80 For the most perfect '90s blowout: Shark FlexStyle Air Styling & Drying System at $299, originally $350 Looking for even more sales? Shop more of Popsugar's editor-curated Amazon Big Spring Sale picks and subscribe to our newsletter for more shopping recommendations. Plus, make sure you sign up for Amazon Prime so that you don't miss a moment of the sale. Update on March 23, 2026, at 3:00 PM ET: I made sure all of our early Big Spring Sale beauty deal selects are still in stock and on sale so you have no issues adding anything to your cart. I also added the $11 secret to Hudson Williams's picture-perfect skin.
It can be tricky to find the right deodorant. Not all formulas are created equally, so a product that works for one person may not work for the next. There's also the debate of what's best: antiperspirants vs. natural deodorants without aluminum. Not to mention, most deodorants are only designed to address underarm sweat and odor - not the rest of your body. Fortunately, products like the Dove Whole Body Deodorant ($11) now exist. While I've used my tried-and-true deodorant gel for years, it does contain aluminum, which has prompted me to search for a cleaner option. Because my skin is sensitive and I've had one too many horrible reactions to natural deodorant (rashes and extreme itching are no fun), I'm extra careful when it comes to introducing new products into my body-care routine. However, the Dove Whole Body Deo helped me kiss body odor goodbye once and for all, sans any irritation, and I'm never looking back. If you're considering joining the aluminum-free deodorant club or just need a solution for body sweat outside of just your armpits, read my full review of the Dove Whole Body Deodorant. About the Dove Whole Body Deodorant This deodorant comes in the form of a stick, a serum-infused invisible cream, and a spray for easy application. Its triple-action formula is packed with vitamins B and E, and it helps deodorize and absorb unwanted moisture anywhere on the body. The deodorant lasts for eight-plus hours without odor or having to reapply. The products are cruelty-free and come in an array of scents: coconut vanilla, berry, lavender, peach, and unscented. What I Like About the Dove Whole Body Deodorant Stick Since I used to have eczema, I was nervous this product would be too harsh for my skin. Surprisingly, after using it for a week, I'm happy to report that I experienced no rashes or side effects - all for the beautiful price of just $13. While the brand notes that you can use it on your private parts, I decided to stick with my armpits and thighs. I love that the deodorant stick isn't too gelly or powdery; its consistency is perfect. I tend to sweat in my underarms when I'm stressed, and this product kept me odor-free and comfortable. After using it, my skin felt super soft and even looked brighter thanks to ingredients like sunflower seed oil and ginger root extract, which brighten skin tone and support your natural moisture barrier. What I Like About the Dove Whole Body Deodorant Spray To give you a sense of the deodorant's efficacy across multiple formats, our editor-in-chief Kelsey Castañon has been using the Dove Whole Body Deo Alcohol Free Deodorant Spray ($12) for the last few weeks and says she also hasn't experienced any rashes or burning on her super sensitive skin. She first used the formula ahead of a busy awards show, particularly in the coconut vanilla scent, and found it kept her underarms, feet, and underboob area fresh and BO-free the entire evening. The best part? She didn't notice any white residue on her outfit when she applied it liberally before, during, and after the big event (or any other instance in the time since). How to Use the Dove Whole Body Deodorant The Whole Body Deo comes in three forms. You can use the traditional anti-friction stick anywhere you sweat and experience rubbing, such as the thighs and armpits. However, for those who love creamy formulas, a small dot of the invisible cream goes a long way and can be used on the entire body. For the spray formula, hold the applicator a few inches away from skin and spray with abandon. (A pro hack from Castañon: spray the deodorant on the soles of your feet to keep them odor-free all night.) What to Consider Before Trying the Dove Whole Body Deodorant It's worth noting that this is a deodorant, not an antiperspirant, meaning it won't keep you from sweating, but it should keep odor at bay. Where Is the Dove Whole Body Deodorant Available? Dove's Whole Body Deo is available on the brand's website, Amazon, Walmart, and Walgreens. Rating:
When it comes to sourcing new beauty inspiration, we can always count on celebrities on the red carpet to introduce us to a new product or show-stopping trend. Last year, we saw the return of some old favorites - like Taylor Swift's trusted red lip and the controversial jellyfish haircut - and this year, we're already seeing some affordable beauty surprises (we're talking under $20!). While celebrity glam is more typically associated with high-end, luxury beauty products, many celebrities use more budget-friendly products for their red carpet looks. Most recently, affordable glam dominated the 2026 Oscars and Vanity Fair party red carpets, from hair to makeup. Michael B. Jordan got his picture-perfect beard with a $10 hair spray; Olandria Carthen used SheaMoisture's newest viral $13 cream to keep her updo sleek and smooth; Wunmi Mosaku got her sculptural look with a $15 hair oil; and Zendaya had the perfect '90s bob thanks to a $35 brush. Meanwhile, this year's Grammy Awards, Actor Awards, and Golden Globes all boasted noteworthy star moments using low-end products, like Sarah Pidgeon's $16 hair mousse and Paige DeSorbo's $10 blush. Ahead, we rounded up the best affordable beauty products under $50 that today's biggest stars relied on for their red carpet appearances this year. From drugstore favorites to hair-care staples to plenty of editor-approved skin-care products, these beauty must haves will make it easy to achieve A-list glam - even if you're on a budget. Keep reading to shop our favorite finds. Red Carpet Skincare Products Red Carpet Hair Products Red Carpet Makeup Products
As a '90s baby, no one is happier than I to see nostalgic trends like the jelly aesthetic and accessories like butterfly clips make a comeback. There's a growing shift in the air - a return to the beauty trends of the late 1990s and early 2000s because, despite what we previously thought, many of them have stood the test of time, with many possibilities for modern takes. While platforms like TikTok are a gold mine for throwback makeup and hair trends, it isn't just the masses taking a stroll down memory lane. This awards season has been packed with celebrity takes on nostalgic trends - from oversized hair bows to temporary tattoos and exciting variations of classic styles like the french manicure. It's even evident in the commercials. Just take Dove's "Let Your Body Body" ad, which premiered at the 2026 Grammys and promotes its new Dove Alcohol Free Whole Body Deodorant ($14) to the iconic tune of The Pussycat Dolls' "Don't Cha." (Luckily, editor-in-chief Kelsey Castañon confirms, the spray deodorant is nothing like the retro kind you'd smell in middle school locker rooms.) On the red carpet, stars like Hailey Bieber, Jenna Ortega, and Chappell Roan leaned in. They couldn't resist the opportunity. Whether you were obsessed with Bieber's brown lipstick or Roan's jaw-dropping temporary back tattoos, take a look below at every nostalgic trend these celebrities backed on the 2026 award show circuit.
Image Source: Courtesy of Clinique The term power couple is thrown around a lot, but Hunter Woodhall and Tara Davis-Woodhall are the epitome of that. The Olympic track and field athletes have both medaled in their respective competitions, most recently with Tara winning gold for the long jump and Hunter for the men's 400m T62 event at the Paris 2024 games. Together, they're partnering with the brand Clinique on its power pair: the Moisture Surge 100H Auto-Replenishing Hydrator ($41, originally $48) and the Moisture Surge Active Glow Serum ($37, originally $49). We sat down with Tara to learn about her connection to the brand, how beauty influences her competitive mindset, and some of her favorite self-care practices. Popsugar: How does beauty influence your competition mindset? Tara Davis-Woodhall: My sport is very masculine. It is all about strength; it's all about being as fast as you can; it's all about dominance. So it's very hard to feel feminine. Putting on makeup and making myself feel beautiful, making myself look like a glazed donut, is like everything I can imagine. I don't go to your average job where you get to wear heels and blazers and dress up all the time. I have to go to the track and put on a uniform. So I love getting my hair done and doing my makeup. It's just part of my routine of being a gold medalist. Image Source: Getty/Daniela Porcelli PS: What does your typical competition day self-care and wellness routine look like from start to finish? TDW: It starts way before the competition. We have to get our nails done; we have to get our hair done; we have to get lasers and wax. The day of the competition, you're just doing your day-to-day routine with your skin care, makeup, perfume, music, dancing vibes, all of it. PS: Tell me a little bit about your partnership with Clinique and why it felt like a good fit. TDW: We take on roles or partnerships; we want to make sure we actually use them and have a good connection with them. Growing up, my mom used Clinique her entire life. I would steal her Clinique moisturizer, take it to my room, use it, and lather all over my body. And, I love skin care. PS: Have you influenced your husband Hunter's beauty routine in any way? TDW: I've definitely inspired him. He's a dry-skinned person, and we're always in the sun. His using my Clinique Moisture Surge is actually the funniest thing and the cutest thing ever. And he's actually using SPF. He was not really big on it, but then you get older, and skin cancer starts to become a [bigger concern]. PS: What's one wellness habit that's been a game-changer for your performance and recovery this year? TDW: We use a lot of recovery devices. Since we travel, we try to bring as many as we can. We use these little devices called Firefly ($49). They connect to your peroneal nerve, and they allow blood flow to go into your body without using your body. And finding the actual beauty of sleeping. I've always just been a go, go, go person. I never wanted to sit down and go to sleep, but now I have found the beauty in sleep and recovery. Jessica Harrington (she/her) is the Section Lead of Beauty at Popsugar, where she oversees all vertical coverage across the website, social media, and newsletter. With over nine years of industry experience, she has interviewed numerous celebrities, reported on hundreds of beauty trends, and swatched more lipsticks than she can count. Prior to PS, Jessica worked for publications such as Makeup.com, Skincare.com, and The Zoe Report. She's based in New York City and has a degree in journalism from Hofstra University. Outside of work, she enjoys reading, traveling with her husband, thrifting, and cooking.
Whether you're in need of a beauty refresh for spring or a self-proclaimed beauty girl, Ulta's 21 Days of Beauty Sale is in full swing - and yes, it's packed with incredible deals. You can score up to 50 percent off viral beauty products until March 27, with extra high deal days being March 14 and March 21. These steals change daily and weekly, so it's best to monitor the site to find what best suits you. To help you navigate such a crazy shopping time, we've gathered our favorite products that have been, are, and will be featured in the sale. Whether you're low on your favorite products, looking to try something new, or need some serious retail therapy, this is the sale to shop. There's a wide variety of product options, including fragrance, makeup, skin-care items, hair tools, and haircare products, some of which happen to be editor-favorites. You'll find names like First Aid Beauty, IT Cosmetics, Tarte, and Lancôme included, and designer brands like Gucci joining the conversation in days to come. Consider this your perfect excuse to splurge on that viral perfume you've been eyeing. And for the practical shoppers, simply restock your go-to face mask, favorite perfume, or shampoo and conditioner. Keep reading to get the scoop on some of our favorite beauty products that are on sale while supplies last. The Best Ulta 21 Days of Beauty Sale Deals to Shop For voluminous curls: Color Wow Xtra Large Bombshell Volumizer at $6, originally $12 For the ultimate shine: Fwee 3D Voluming Gloss 30% at $9, originally $17 A viral acne treatment that actually works: Peace Out Salicylic Acid Acne Healing Dots at $10, originally $19 For super juicy, plump lips: Tarte Maracuja Juicy Lip Tint at $14, originally $27 A non-porous gua sha tool: Sacheu Stainless Steel Non-Porous Gua Sha at $16, originally $32 A dry hair savior: Coco & Eve Super Nourishing Coconut & Fig Hair Masque at $16, originally $32 A blush and blonzer perfect for spring: IT Cosmetics Do It All Serum Color Balm Sun Cream Blush & Bronzer at $17, originally $34 A fragrance for your next vacation: Kopari Beauty Golden Sunglaze Sheer Body Mist Sunscreen SPF 50 at $20, originally $39 To reach flow state: Origins Peace of Mind Relaxing Bath Oil at $22, originally $44 A mini makeup set perfect for small bags: First Aid Beauty Facial Radiance Pads with Glycolic + Lactic Acids at $28, originally $56
Watching "Heated Rivalry" for the first time, it was love at first sight. Shane Hollander (Hudson Williams), is clearly a babe. Not just because of the steamy scenes throughout the show - and let's not forget how even more good-looking he gets when he goes to The Cabin - but also because of his incredible, glowing skin. Yes, I clocked it, both on and off the ice. And far beyond his character in "Heated Rivalry," I noticed Williams's skin is a force to be reckoned with IRL, too. It's not just makeup - no, that's great skin care. Whether he's walking red carpets in Milan or showing up fresh-faced at the Golden Globes, Williams consistently looks lit from within. The glow isn't accidental, either. From interviews to social media posts, he's been fairly open about the products he uses, favoring a routine that's effective without being overly complicated. The focus is clearly on hydrating, calming, and maintaining a healthy skin barrier. Hudson Williams's Beauty Products Among the products he's shared publicly are the Jouer Luminize Eye Patches ($6) to help brighten tired eyes, which he's posted on Instagram, and the Is Clinical Pro-Heal Serum Advance ($104), a treatment designed to soothe irritation and support healing for concerns like rosacea, cystic acne, and scarring. He recently frequented other products from the Los Angeles-based brand for his Paris Fashion Week run, including the Is Clinical Cleansing Complex ($27), Is Clinical Copper Firming Mist ($45), and the Is Clinical Daily Dynamic Hydrator ($135). He's also talked through his five-step skin-care routine, which mixes Korean beauty favorites with a handful of tried-and-true essentials. At night, he starts with the Porefinist2 Sakura Refreshing Cleansing Oil ($74, originally $105), then uses the Beauty by Earth Jade Gua Sha ($16) to depuff and relax facial muscles. Cleansing comes next with the Madagascar Centella Poremizing Quick Clay Stick Mask ($25), which, if he's not feeling lazy, he'll pair with the Clarisonic Cleansing System ($89). He follows with the Numbuzin No.3 Toner ($17), and finishes things off by applying Aquaphor ($13, originally $14) to his lips. Williams has said he's pretty relaxed when it comes to skin care, changing products out as he sees fit. If you're after that same healthy, effortless glow, these are a great place to start. Haley Lyndes is a shopping writer and editor with more than seven years of experience in the publishing space. Specializing in home and lifestyle, she covers everything from furniture and mattresses to beauty products and fitness gear. Her writing has appeared in BuzzFeed, Travel + Leisure, and Real Simple.
In case you missed it, online retailer Dermstore is hosting an early Spring sale on skin care, makeup, and more. From now until March 12, you can use code "REFRESH" at checkout and get up to 20 percent off on select brands. Whether you want to change your routine and try something new or stock up on your favorite items, this is the best time to shop on a budget. You can score discounts on medical-grade skin care from Elta MD and Skin Medica, body care, and top-selling favorites from brands like NuFace, Sunday Riley, and so much more. With more than 6,500 products on sale, we made life a little easier for you and rounded up the best beauty deals during Dermstore's sale. Stocking up on sunscreen? Try out our editor favorites that leave no white cast and feel weightless and hydrating on the skin. If you have acne-prone skin, now's your chance to try out the bestselling Acne Pimple Patch from Cosrx or stock up on its viral snail mucin. Keep reading for all our picks ahead. Our Favorite Dermstore Sale Products: To fight those unwanted breakouts: Cosrx Acne Pimple Master Patch at $5, originally $6 Faux lashes minus the appointment: RMS Beauty Straight Up Volumizing Peptide Mascara at $12, originally $15 To replace your makeup wipes: DHC Deep Cleansing Oil at $13, originally $16 An editor-approved moisturizer: Weleda Skin Food Original Ultra-Rich Cream at $16, originally $20 A viral snail mucin: Cosrx Advanced Snail 96 Mucin Power Essence at $20, originally $25 For acne-prone skin: Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant at $30, originally $37 A bestselling sunscreen: Supergoop! Glowscreen SPF 40 at $30, originally $38 For summer: EltaMD UV Clear Broad-Spectrum SPF 46 - Tinted at $38, originally $46 A great base for makeup: EltaMD AM Therapy Facial Moisturizer at $38, originally $48 Eye patches that actually work: Peter Thomas Roth Water Drench Hyaluronic Cloud Hydra-Gel Eye Patches at $45, originally $56 A sunscreen without the white cast: Colorescience Sunforgettable Total Protection Face Shield Flex SPF 50 at $46, originally $58 Dermatologist-approved: Avene Retrinal 0.1 Intensive Multi-Corrective Cream at $54, originally $68 For dark spots: Dr Dennis Gross Skincare Vitamin C Lactic 15% Vitamin C Firm and Bright Serum at $70, originally $87 For brighter skin: Dr Dennis Gross Alpha Beta Universal Daily Peel at $124, originally $155 For hyperpigmentation: SkinMedica Even and Correct Advanced Brightening Treatment Serum at $142, originally $178 To tackle fine lines and wrinkles: SkinMedica TNS Advanced+ Serum at $236, originally $295 Worth the splurge: Augustinus Bader The Rich Cream at $252, originally $315
Netflix's "Bridgerton" is back for season four, bringing you along for the wild ride that is Benedict's (played by Luke Thompson) love life. We're reunited with some old favorites, like Queen Charlotte (Golda Rosheuvel) and her enormous collection of wigs (20 for this season, to be exact), and introduced to some new characters, like Sophie (Yerin Ha), Benedict's central love interest. Prepare yourself for more steamy love scenes, high-society drama, and swoon-worthy looks. We chatted with the show's hair and makeup department head, Nic Collins, to get the scoop on Easter eggs to look out for when watching. Keep reading to learn more. Popsugar: How does the hair and makeup in season four compare to the last one? Nic Collins: This season, we got to set up [and] create the whole new world of 'downstairs.' I chose the hair and makeup to reflect their environment, keeping their looks much simpler with natural makeup to create a distinction between the upstairs vs. downstairs worlds. PS: How many wigs does Queen Charlotte have in season four and which is your favorite? NC: 20 wigs in total for the season. The Celebration wig was the final wig created and my favorite. The inspiration for this one was taken from a scene in episode one of Sophie looking up to the chandelier at the masquerade ball, so it was nice to tie that in to the final episode of the season in the form of Queen Charlotte's wig. PS: There are obviously strong parallels between Sophie Baek's storyline and Cinderella. How did that influence her hair and makeup? NC: There is definitely some similarity to Cinderella in her hair and makeup. We start with seeing Sophie as a maid, so I kept her in a pared-back hair and makeup look for this. When it came to her going to the ball, I chose a braided princess bun with a four-stem braid. I guess you could liken this to a Disney princess bun. PS: Are there any hidden meanings to look out for in the hair or makeup this season? NC: Yes, Queen Charlotte's wigs famously include hidden 'easter eggs'. One that stands out to me is the masquerade ball wig. The love heart-shaped hair cage is based upon Charlotte's love for King George, also referencing his love of astrology with the star-like embellishments. Inside the cage is a replica of the crown he gifted to her, a symbol of their love. PS: Can you share some of your favorite products that you used on set? NC: We used a wide variety of products and brands across the whole season of filming, but I would say our most used products were: Charlotte Tilbury Airbrush Flawless Finish Setting Powder ($50), Clinique Chubby Stick Lip Colour ($26), Weleda Skin Food ($20), Dr Paw Paw Lip Balm ($12), Armani Luminous Silk Natural Glow Blurring Liquid Foundation ($69), Bobbi Brown Pot Rouge ($36), Victoria Beckham Satin Kajal Liner ($35), Glossier Boy Brow Gel ($22), Benefit Dandelion Blush ($18), and Patchology Gel Eye Patches ($17). Jessica Harrington (she/her) is the Section Lead of Beauty at Popsugar, where she oversees all vertical coverage across the website, social media, and newsletter. With over nine years of industry experience, she has interviewed numerous celebrities, reported on hundreds of beauty trends, and swatched more lipsticks than she can count. Prior to PS, Jessica worked for publications such as Makeup.com, Skincare.com, and The Zoe Report. She's based in New York City and has a degree in journalism from Hofstra University. Outside of work, she enjoys reading, traveling with her husband, thrifting, and cooking.
Between wearing more makeup, traveling, and indulging a little more than usual, I almost always end up dealing with a breakout or two. That's why I've been really lucky to have Bioré's Paint and Peel Acne Treatment ($17) on hand. It's more innovative than traditional acne patches, which is why the brand is the Official Acne Sponsor of UConn Men's and Women's Basketball teams. This made me even more excited to try it, and I don't have one regret. Instead of sticking something onto your skin, you paint the formula directly onto the breakout, let it dry, and peel it off once it's set. I like using it at home, especially at night, since it doesn't leave a white cast like some patches do and feels gentler than a lot of spot treatments I've tried. What stood out to me most is that it didn't overly dry out my skin or cause irritation. After just one use, I could already see a noticeable difference in the size and redness of my breakout. It's not a miracle product, but it's been a really solid, reliable option during a time of year when my skin needs a little extra help. It's small, affordable, and practical, which makes it an easy stocking stuffer or thoughtful add-on gift, especially for anyone who deals with occasional acne and wants something simple to keep in their routine. Balim Tezel (she/her) is a former shopping updates editor at PS and the founder of Maison des Nus, a New York-based affordable luxury brand. She graduated from Northwestern University's Medill School of Journalism.
If you're on a budget (and who isn't these days?), we've got news for you. Drugstore beauty retailer CVS is here to make your transition into spring easier with its Epic Beauty Event, where you can get discounts and extra savings on a wide range of beauty products. From now through March 28, you can stock up on new beauty products in the makeup, skincare, and hair categories for less - both online and in-store. It's the perfect opportunity to refresh your favorite skincare products or to finally try the new makeup you've been eyeing - all on a budget. During the sale, you can get $10 off each week when you spend $30 until March 14. Just make sure you have an ExtraCare account by joining here, log in to your account and go to "ExtraCare Savings," and then find your desired promotion and click "Send to Card." Be sure to use your ExtraCare account or card at checkout and you've got yourself a discount. We're talking price cuts on hundreds of products, including editor-backed picks and brands like Neutrogena, e.l.f., Mielle, Tresemme, and more. Ahead, check out our favorite Epic Beauty Event picks you won't regret purchasing. Our Favorite CVS Epic Beauty Event Products: A toothpaste that's actually whitening: Colgate Optic White Advanced Teeth Whitening Toothpaste at $9 A lipstick-meets-serum: e.l.f. Glow Reviver Slipstick at $10 Brow lamination at home: NYX Professional Makeup The Brow Glue at $10 A body wash for dry skin: Aveeno Skin Relief Fragrance-Free Body Wash at $11 For your plumpest lips: Revlon Photoready Instant Plump Serum Gloss at $13 A setting spray for 36-hour wear: L'Oréal Paris Infallible Setting Spray at $14 For straight or curly hair: Tresemme A-List Collection Workable Hairspray at $14 The perfect detangler: Mielle Pomegranate & Honey Leave In Conditioner at $15 For 72-hour freshness: Secret Whole Body Deodorant Spray, Lilac & Waterlily at $16 For stubborn dark spots: Differin Adapalene Gel 0.1% Acne Treatment at $19 An editor-favorite moisturizer: Neutrogena Hydro Boost Hyaluronic Acid Water Gel Moisturizer at $26 A viral serum: Olay Super Serum at $41 Kiss fine lines goodbye: Eucerin Radiant Tone Dark Spot Corrector Serum at $43
Image Source: Getty You may have noticed that gummy candy's PR team has been working overtime lately. Over the last year or so, Swedish candy companies have taken over the zeitgeist, with people lining up around the block of new storefronts to handpick their curated selection of fruity, chewy bites. While the food phenomenon might seem unrelated to the world of beauty, that addictive, mouth-watering obsession has sparked a new trend that you're going to want to sink your teeth into: "jelly beauty." Searches for the "jelly candy aesthetic" are up 100 percent this year on Pinterest. And like a sweet tooth you just can't satisfy, we can't get enough of this nostalgic trend - which is why it's a pick on our inaugural Feel-Good List. "Think of the 'jelly trend' as the high-shine, high-sensory evolution of the 'clean girl' aesthetic," says Alexandria Cervantes, training and education manager of NYX Professional Makeup. "It's a playful, nostalgic movement that moves away from heavy, opaque pigments in favor of translucent, bouncy, and vibrant textures. This trend is about more than just a 'wet look' - it's a full sensory experience." Jelly beauty has taken over everything from our nails to our makeup and skin-care formulas, with many ever-forward-thinking companies in Korea pioneering the concept. And now, even the fragrance world is getting in on the game with the newly released Sol de Janeiro Cheirosa 68 Jelly Perfume Balms ($26). The obsession isn't new; every '90s baby probably remembers the sparkly jelly sandals and hair clips of yesteryear. "Playing with transparency and jelly textures was all the rage, from jelly shoes and hair clips to inflatable furniture, clear backpacks, and, yes, jelly polish," says Rita Remark, Essie's global lead educator and nail artist. The jelly beauty trend leaves your skin, nails, and lips so juicy that they look downright edible. And who doesn't want that? To learn how to jellify your beauty routine, keep reading. Jelly Skin Care We see the trend in skin care in two key ways: through jelly-textured products and bouncy skin. Jelly skin is dewy, luminous, and perfectly smooth. "It prioritizes 'plumped-from-within' hydration that looks drenched in moisture and feels incredibly lightweight on the skin," Cervantes says. It bounces back to the touch and feels just as juicy (or hydrated) on the inside as it looks on the outside. Cleansers have historically been the most popular product type in this trend, such as Glossier Milky Jelly ($24) and Herbivore Pink Cloud Creamy Jelly Cleanser ($28). But in the last year, we've seen more jelly masks, like the Byoma Bio-Collagen Radiance Facial Mask ($18), and moisturizers, like the Innisfree Cherry Blossom Dewy Glow Jelly Moisturizer ($30) and Medicube Collagen Niacinamide Jelly Cream ($22), take off. "These formulas are designed to provide an instant cooling, watery sensation upon contact, drenching the skin in hydration without the heaviness of traditional creams," Cervantes adds. Jelly Makeup Makeup is the most popular - and easiest - way to get in on the jelly trend. Everything from your primer to your eyeshadow, lip gloss, and blush has been jelly-fied, allowing you to channel that squishy sensation through pillowy lips, flush cheeks, and slick lids. "These products are designed to create a 'glass-like' transparency, allowing your natural skin texture to peek through while providing a lush, hydrated glow," Cervantes says. For peak nostalgia and to tap into your inner child, opt for fingerprinting the textures onto your face. "The warmth of your skin helps these gel-based formulas melt seamlessly into one another, preventing the 'skipping' or 'patchiness' that brushes can sometimes cause with high-shine products," Cervantes says. Image Source:PS Photography / Jessica Harrington Products Used: E.l.f. Jelly Pop Dew Primer ($10), Colourpop Jelly Much Gel Eyeshadow ($9), Milk Makeup Cooling Water Jelly Shimmer Highlighter Stick ($29) (the brand's water jelly blush stain is also insanely evocative), and Fwee Lip & Cheek Glowy Jelly Pot ($18). For lips, the CoverGirl Clean Fresh Squishy Glaze Lip Butter Balm ($12) and NYX Jelly Job Lip Gloss ($12) both capture the ripe, glassy finish of a piece of candy. Jelly Nails View this post on Instagram The jelly nails trend resurfaces again and again every few years. "[It's] been around since the Y2K era," Remark notes. But recently, it's seen a bit of an upgrade in structure and texture. "It's not just about transparency anymore. Today, we see thick, structured jelly manicures achieved with 3D gel and 3D appliques. In polish, we see jelly textures in the form of sheer, milky polishes that offer a slight coverage and in super transparent, almost-glass, polishes that wear like lip gloss," she says. Different takes on this nail design have taken off recently, from "Korean blush nails" to "moonlight nails." Jelly nails are typically characterized by translucent, glass-like finishes achieved with sheer polishes, such as Essie Nail Art Studio Jelly Gloss Nail Polish ($13), Cirque Colors Sheer Jelly Polish ($13), and Nails Inc. 45 Second Speedy Gloss Nail Polish ($9). Nails are ultra shiny and made to look perpetually wet - as if you can take a bit out of the glazed top coat. Jessica Harrington (she/her) is the Section Lead of Beauty at Popsugar, where she oversees all vertical coverage across the website, social media, and newsletter. With over nine years of industry experience, she has interviewed numerous celebrities, reported on hundreds of beauty trends, and swatched more lipsticks than she can count. Prior to PS, Jessica worked for publications such as Makeup.com, Skincare.com, and The Zoe Report. She's based in New York City and has a degree in journalism from Hofstra University. Outside of work, she enjoys reading, traveling with her husband, thrifting, and cooking.
After February felt like a million years, March is off to a chilly start here in the Northeast. Winter is seemingly dragging on forever, which sucks (major understatement), but if there's one thing we can count on to boost our mood, it's the new beauty launches from some of our favorite brands. This month is no exception. There have been countless product drops promising to transform your hair, makeup, nail, and skin-care routines. If you don't know what's worth spending your hard-earned money on (which, in this economy, is a must!), allow the beauty team at Popsugar to help. As a (major) perk of the job, we get access to all of the newness to hit the market and put it to the test to find only the best products worthy of a spot in your beauty routine. Whether you're looking for a new moisturizer to support your barrier, a body wash that will leave you feeling hydrated from the moment you step out of the shower, or a lip liner that gives the perfect your-lips-but-better look, we've got you covered. Want to rehab your nails? Essie sends its regards. Need a body spray for the random bout of back acne you're experiencing? Neutrogena is on it. You get the point. Whether you're replenishing your stash, preparing for a spring reset, or just looking for some new goodies, there's something here for everyone. Read ahead for the best March beauty launches you should know about.
While celebrity beauty brands are no longer novel, Naomi Watts's Stripes Beauty still stands out. The brand prides itself on creating products for every part of a woman, from "the scalp to the vagina," as Watts says. One of its newest launches, the Rich & Tight Cream ($68), specifically addresses perimenopausal hormonal symptoms like dryness and thinning of skin and hair. It was inspired by the "King Kong" star's own experience with symptoms that, at the time, she didn't know were early menopause. Stripes is shifting the narrative around menopause; rather than avoiding the topic, it's providing support, solutions, and community. Ahead, Watts opens up to Popsugar about the moment that gave her the push to launch Stripes, how the experience boosted her confidence during menopause, the beauty rituals that help her feel her best, and the essentials she can't live without. Popsugar: Can you take us back to the moment that inspired you to create Stripes? What were you experiencing personally at the time? Naomi Watts: I was experiencing dry, aggravated, and sensitive skin, and I didn't know that it was at all related to perimenopause and menopause. Being on camera, my skin was an important thing, but my dermatologist was saying, "Here's a cortisone cream," which would [only] calm it for a few days. It was just a cycle of doing the same thing. So once I got to understand that, I started studying ingredients and I started investigating cleaner, more gentle ingredients. Then one day during COVID, I just decided that because I'd suffered in silence and had to sort of navigate this whole experience on my own, the possibility that other women were feeling like that, too. And since I'd learned a lot about skin care from investigating myself, I decided to create a skin-care line where women can feel hydrated, celebrated, and supported with education and community. PS: What specific needs were you trying to address with the Rich & Tight Cream? NW: We managed to achieve a certain duality with this product. It includes original ingredients like squalane and ectoin, along with peptides, shea and cocoa butters, which all work to make you feel hydrated and luxurious, along with firming the skin. And it's not that easy to do those two things at once. PS: Menopause is still rarely talked about openly. What surprised you most when you began going through it yourself? NW: I remember coming out of the doctor's office when I was 36, and he said, "You're probably close to menopause based on blood work." I called my mom in floods of tears, saying, "Why didn't you tell me more about menopause?" She said, "Well, these were the conversations my mother never had with me, and so I never had them with you." It was fascinating to me that, given we are half the population, we never talked to each other about it. PS: How did living in the public eye shape the way you thought about aging, wellness, and self-care? NW: Hollywood and the beauty industry are very much an ageist industry, so I was definitely scared to speak about it. I oscillated with the idea of writing a book or doing this company for many years and even thought, 'Is this career suicide?' And ultimately, I got sick of pretending menopause is not a real thing. So owning my story and having it bleed into my industry didn't actually end it. If anything, it elongates us. Our stories still matter. We are consumers of TV and film, so why shouldn't we see our stories reflected? PS: What beauty advice do you wish you could give your younger self? NW: Don't do too much. I've definitely had moments where I went crazy, even gave myself a radical haircut. It took a lot to repair, but I would definitely say don't be too extreme with your beauty choices. PS: If you had to describe your current beauty vibe in three words, what would it be? NW: Minimal, clean, and glowy. PS: If you had to pare your routine down to just five essentials, what would make the cut? NW: I would say plain ol' water, a good vibrator, like this Smile Makers The Surfer ($34), Stripes The Crown Pleaser ($40) for hair, Westman Atelier Lit Up Glassy Gel Highlighter ($48), and the Bioderma Micellar Water ($20, originally $21) for makeup. And the Stripes Dew As I Do Vitamin C Moisturizer ($80) for skin. PS: What are a few beauty or wellness rituals that genuinely help you feel your best? NW: Sleep and water. If those are out of whack, it comes through immediately in your skin. PS: What does feeling confident in your skin look like for you now? NW: I would say just accepting who I am - good and bad days. When you're my age, you stop overthinking and judging yourself for not getting it right every single day. I know every day isn't going to be perfect, so I choose to feel great always. I'm on top of the world. PS: What do you hope Stripes - and conversations around menopause more broadly - help change for the next generation of women? NW: I hope that the brand contributes to a community that's tried and true, and is a place where women know they're not alone. Everybody needs community, no matter where you're at, and that's what I want the brand to be for women everywhere. Naomi Parris is the assistant shopping editor at Popsugar, based in New York. With over eight years of experience and previous roles held on the brand's Beauty and Operations teams, she enjoys telling stories that merge fashion, beauty, and Black culture. Naomi has also lent her skillful pen to Essence Girls United, Elle, Bustle, and Elite Daily. When she's not crafting shopping roundups, high-profile features, beauty op-eds, or trend guides, you can find Naomi behind her blog "Eli-Nay," where she inspires readers through style guides, cultural pieces, and innovative content on her Instagram.
In an oversaturated skin-care market, Coco Granderson has quickly shown why her company truly stands out from the rest. At the tender age of 13, Granderson comes with a fresh approach to the industry, having launched her own brand, Yes Day, in partnership with Rhode chemist Ron Robinson and her mom, Danielle. It was inspired by Granderson's personal experiences with irritation after using products formulated for adults that she saw on YouTube and TikTok. Reflecting on her own experience and those of her friends, she noticed a void in age-appropriate options. It wasn't long before she set out on a mission, developing a line of products that not only make tweens feel confident about skin care, but are genuinely good for them, too. Ahead, the founder opens up about balancing the demands of being a CEO and a teenager, what makes her feel most confident, and how the brand promotes gentle, simple, and age-appropriate skin care, helping young people feel seen and confident without the complicated regimen. Popsugar: Can you tell us about your first experience with beauty? Coco Granderson: I started using skin-care products just for fun, and really loved taking care of my skin. PS: When did you first start thinking about creating your own beauty brand, and what made you want to go for it? CG: I started looking up routines on TikTok and YouTube, but that's when my skin started to get irritated from using adult products. My mom told me I should use products for my age and that's when I began searching. There weren't a lot of things for my age group. Maybe some had good packaging, but not the best ingredients, or [they] had good ingredients, but not the best packaging. So I wanted something that ticked off all the boxes, something that was truly meant for me. PS: What inspired the name, Yes Day? CG: It was my sister's birthday, and we do a thing called "Yes Day," where everyone says yes to the birthday girl. She would always say, "It's my yes day, it's my yes day." And we decided that's such a good name for a skin-care brand. On your "Yes Day," you feel like you're the boss; you're the queen. PS: Has your relationship with skin care changed since starting Yes Day? CG: Definitely. Since I understand it more and know that I actually need it now, I'm using way less products and not just for fun. I'm doing it more because my skin needs it. PS: What does a typical day look like for you as both a teenager and a business owner? CG: I feel like I'm still a normal teenager. But, it's kind of hard to balance the brand, going to school, hanging with friends, and volleyball. Sometimes, my mom would get me during study hall or lunch to do a meeting, but I know I have to make sacrifices sometimes. PS: People have a lot of opinions about skin care for tweens. How does Yes Day encourage kids your age to have a healthy, fun relationship with beauty? CG: We're really focused on gentle, simple routines because at 12 and 13, you actually need skin care. You're going through all these hormonal changes, and it's better to start a little younger, rather than just when you get a pimple. When I got my first one, I didn't know what to do and put on all this stuff that really angered my skin, so it's easier if you start earlier. PS: If you had to use five beauty products for the rest of your life, what would they be? CG: The Yes Day Whip Dream Face Moisturizer ($32) because it's lightweight, the Yes Day Lip Sweetie Hydrating Lip Mask ($15), and the Kosas DreamBeam Comfy Smooth Broad Spectrum Sunscreen ($40). Also, I can't go a day without curling my lashes, so I use the Shiseido Eyelash Curler ($28), and the Anastasia Beverly Hills Clear Mini Brow Gel ($16). PS: What do you hope Yes Day helps change for kids who are just starting to get interested in skin care? CG: I hope it makes them feel seen and not like they have to use all these products to feel confident. You only need a couple of things for your skin to feel amazing. Naomi Parris is the assistant shopping editor at Popsugar, based in New York. With over eight years of experience and previous roles held on the brand's Beauty and Operations teams, she enjoys telling stories that merge fashion, beauty, and Black culture. Naomi has also lent her skillful pen to Essence Girls United, Elle, Bustle, and Elite Daily. When she's not crafting shopping roundups, high-profile features, beauty op-eds, or trend guides, you can find Naomi behind her blog "Eli-Nay," where she inspires readers through style guides, cultural pieces, and innovative content on her Instagram.
Ah, February, the month of love. Depending on who you are, that might mean the next few weeks look like romantic plans with a partner, dedicated nights out with friends, or embracing self-love in the form of self-care. (It could also include all or none of the above because this isn't a Hallmark movie.) If you're a fan of all things beauty, there's also an opportunity to fall head over heels for the latest product launches. This month, you can expect plenty of newness from all your favorite beauty brands, in every category, from skin care to makeup to hair. Whether you're looking for the perfect hand cream to keep your skin soft all night long, a scent that will last through even the longest of dates, or a hair product that will banish damaged ends in a jiffy, there's a little something for everyone. If you're not sure where to start, we've enlisted the help of PS beauty editors to narrow down the list for you. After spritzing, swiping, and swatching our way through hundreds of different products, we're ready to announce our favorites. We found love in makeup products that made us glow as bright as the North Star, creams that quenched the driest skin, and skin brighteners that faked a wide-awake look faster than a cup of coffee. Ahead, check out some of the best new February beauty launches, including picks in the hair, skin, body, makeup, and nail categories.
Shopping for beauty products can be fun, but it can also add up fast. No matter how good they make you feel (or look), no one looks forward to seeing the credit card bill post an Ulta or Sephora trip. However, you can save on your beauty routine by using your FSA (flexible spending account) and HSA (health savings account) on beauty products that are eligible. Enrolling in either of these programs allows you to set aside pre-tax dollars for certain medical expenses and conditions, like over-the-counter medications and even skin-care products. To help you make the most of your FSA or HSA benefits and shop strategically, we enlisted the help of board certified dermatologist Nithin Reddy, MD, to break down the benefits, what types of products qualify and why, and how to optimize your shopping list. We also included some of the best FSA- and HSA-eligible skin-care products you can stock up on with your funds, including a few of our editor-backed picks. The Best FSA- and HSA-Eligible Beauty Products to Shop Now Best FSA- and HSA-eligible healing ointment: Aquaphor Healing Ointment Skin Protectant Advanced Therapy Moisturizer at $13, originally $14 Best FSA- and HSA-eligible pimple patches: Hero Cosmetics Mighty Patch Variety Pack at $14 Best FSA- and HSA-eligible eczema cream: La Roche-Posay Lipikar Soothing Relief Eczema Cream at $17 Best FSA- and HSA-eligible sunscreen: Innisfree Daily UV Defense Sunscreen SPF 36 at $18 Best FSA- and HSA-eligible face wash: CeraVe SA Face Wash Cleanser at $19 Best FSA- and HSA-eligible moisturizer: Cosrx Advanced Snail 96 Mucin Power Essence at $19, originally $25 Best FSA- and HSA-eligible acne treatment gel: Differin Acne Treatment Gel at $24, originally $37 Best FSA- and HSA-eligible tinted sunscreen: Innbeauty Project Mineral Sun Glow Broad Spectrum Sunscreen SPF 43 PA +++ at $36 Best FSA- and HSA-eligible acne treatment mask: Peter Thomas Roth Therapeutic Sulfur Acne Treatment Mask at $53 Best FSA- and HSA-eligible red light therapy mask: Solawave Neck & Chest Pro Light Therapy Mask at $349 Best FSA- and HSA-eligible facial toning device: NuFace Trinity+ Starter Kit at $395 Best FSA- and HSA-eligible LED face mask: Dr. Dennis Gross Skincare DRx SpectraLite FaceWare Pro at $455 What Is the Difference Between an FSA and an HSA? In order to fully take advantage of these benefits, it is helpful to understand what exactly FSA and HSA accounts are and the differences between them. Both FSA and HSA benefits let you set aside pre-tax money to spend on healthcare costs, but there's an annual contribution limit for an FSA that you can specify during your enrollment period, according to Dr. Reddy. He points out that employers usually offer FSAs, and HSAs are contingent on enrolling in a high-deductible health plan. "One of the main advantages of an HSA is that it is portable, staying with the account holder through job transitions," Dr. Reddy says. "Other HSA advantages include higher contribution limits, rollovers, investment opportunities, and flexible withdrawals. It is crucial to thoroughly review the terms and conditions, contribution limits, and qualified expenses with both types of accounts to determine their suitability for your needs." How Can Beauty Products Qualify For the Tax-Free Benefit? Dr. Reddy says that while beauty products alone may not qualify as FSA/HSA eligible, those containing ingredients proven to treat medical conditions - like acne, eczema, or in the prevention of skin cancer can be eligible for FSA/HSA coverage. "For instance, over-the-counter retinol, a well-known antiaging ingredient in many beauty products, is in many acne treatments, making it eligible for FSA/HSA funds," Dr. Reddy says. "Similarly, blemish correctors that contain salicylic acid, another effective ingredient for treating acne, often qualify as FSA/HSA eligible." Along with acne treatments, sunscreen is eligible, since it helps prevent skin cancer. He also notes that some moisturizers can qualify for the benefit if they help with eczema management. "If there is any doubt about a specific product's eligibility, it is always advisable to first consult with your account administrator," he says. How We Test the Best FSA- and HSA-Eligible Beauty Products We test a ton of products, so when we say something is worth your FSA or HSA dollars, we mean it. We verify eligibility – Every product featured has been checked against FSA and HSA guidelines to confirm it qualifies for reimbursement, typically through a trusted retailer like the FSA Store or a brand's official documentation. We try them ourselves – Our team of editors personally tests each product to evaluate texture, scent, ease of application, and overall experience. We speak to dermatologists and experts – For items like acne treatments, sunscreens, or medicated skin care, we consult board-certified dermatologists to understand the ingredients and what makes them effective. We consider user reviews – We analyze hundreds of verified reviews to see what real users are saying about results, potential side effects, and long-term benefits. We test across skin types – From sensitive and acne-prone to oily and dry, we ensure that products are evaluated across a range of skin types and tones when possible. We assess value – Eligible or not, a product needs to be worth your money. We factor in price, product size, and performance to determine if it's a smart FSA/HSA spend. How Can Consumers Take Advantage of Their FSA/HSA Benefits For Beauty Products? "Any products labeled as FSA/HSA eligible can be purchased using your FSA or HSA account, providing a convenient way to manage your healthcare expenses by offering tax savings," he says. Sites like Sephora , CVS , and Amazon have specific sections you can shop from that filter the products that are eligible for the benefit. "I recommend carefully assessing your skin-care routine to identify which products may qualify for coverage. Consulting with your local dermatologist can help you develop a tailored skin-care routine that caters to your specific skin conditions," Dr. Reddy says. He recommends swapping products that aren't covered by the benefit with FSA/HSA-eligible items but warns not to overspend on non-essential items if you can help it. Ahead, we rounded up the best beauty products you can get using your FSA or HSA benefits. Expert Featured in This Article Nithin Reddy is an NYC-based board certified dermatologist. Update on January 23, 2026 at 11:00 AM ET: Updated prices and checked stock for all products. User reviews may have been lightly edited for clarity.
The concept of using salmon sperm in your skin-care routine isn't exactly farfetched. The trend has been around for a few years now, with stars like Jennifer Aniston and Kim Kardashian giving their stamp of approval. Naturally, this influenced me to start Googling "salmon sperm face mask" - after which I took a second to ask myself, Has my love of beauty gone too far? I wasn't always this way. In fact, just a handful of years ago, I had a minimal skin-care routine that consisted of tap water and a moisturizer my mom introduced me to when I was 13. Back then, I had no idea how to do winged eyeliner (to be honest, I still kind of suck at it), and if you had rattled off the names of five of the most popular beauty brands, I probably wouldn't have recognized a single one. My, how things have changed. These days, I'll do practically anything in the name of good skin, whether it's taking an oral medication, getting beauty treatments like microneedling, or testing out face masks made out of - yep, you guessed it - the sperm of salmon. Have I had it on my face one or two times in the past? Sure. But this was an entirely different (and much better, IMO) experience. I'm talking about the viral Medicube Salmon PDRN Pink Collagen Jelly Gel Mask ($15, originally $21). Keep scrolling to read my full review of the Medicube Salmon PDRN Pink Collagen Jelly Gel Mask and find out how it worked for me. About the Medicube Salmon PDRN Pink Collagen Jelly Gel Mask It's a color-changing jelly mask that starts pink and becomes transparent. It's made for all skin types. The key ingredients include salmon PRDRN (DNA extracted from salmon sperm) to improve skin's appearance, hydrolyzed collagen to reduce the appearance of fine lines, and niacinamide to brighten and reduce irritation. What I Like About the Medicube Salmon PDRN Pink Collagen Jelly Gel Mask First of all, you're probably wondering what on earth salmon PDRN actually is. Let me explain. Salmon PDRN, or polydeoxyribonucleotides, is a DNA extracted from salmon sperm that's sometimes used in skin-care treatments. You can actually get it injected into your face in the form of a salmon sperm facial - a treatment Jennifer Aniston has road-tested - but I haven't gone quite that far. . . yet. This mask, in particular, is great because of how brightening and hydrating it is. I noticed immediately after my first use that my skin looked more luminous and it felt a lot more moisturized, which is something I'm in desperate need of 24/7 because I'm always battling dry flakes around my nose. How to Use the Medicube Salmon PDRN Pink Collagen Jelly Gel Mask The brand says the mask can be used either overnight or during the day. If you want to use it during the day, apply it after using a toner or a serum, and leave it on for three to four hours or until the mask becomes transparent. If you opt to use it overnight, the brand recommends applying the mask at the end of your nighttime skin-care routine and then sleeping with it on. In the morning, take it off and complete your normal steps. I'm a back sleeper, so using it at night isn't a big deal for me; however, if you toss and turn in your sleep, you may have trouble with it falling off. I've used the mask both ways and saw similarly good results. What to Consider Before Trying the Medicube Salmon PDRN Pink Collagen Jelly Gel Mask One thing to note is that this isn't the type of mask you throw on for 15 minutes before hopping in the shower or leaving for a night out. To get the full benefits, you need to wait until it becomes transparent, which takes a minimum of two hours from my experience. If you don't want to sleep in it, prepare to wear it for a good three to four hours during the day. It's also important to note that while I'm totally obsessed with this mask, it won't actually stimulate collagen production (nor will any other topical skin-care product, for that matter). This is because the molecular weight of collagen is too high to be absorbed by the skin. Hydration, on the other hand? It definitely helps with that. Where the Medicube Salmon PDRN Pink Collagen Jelly Gel Mask Is Available The Medicube Salmon PDRN Pink Collagen Jelly Gel Mask is available on Amazon, Ulta, and the brand's website. Rating: Renee Rodriguez (she/her) is a senior staff writer and social producer for PS. She writes across all verticals, but her main areas of expertise focus on fashion and beauty content with an emphasis on reviews and editor experiments. She also produces social content for the PS TikTok and Instagram accounts.
Nicole Richie doesn't believe in trends. Despite all of the iconic looks she's served over the years, she's learned that following the herd can be "extremely limiting" . . . especially when it comes to beauty. She points to quick hits like the frosted lipstick trend of the early aughts. "It was so great on my friends, and terrible on me," she tells Popsugar, explaining that it didn't quite work with her skin tone. "I was like, 'That's what I get for following a damn trend.'" Intrigued by this take, I ask for her thoughts on a few other beauty trends (sorry). Her verdict? Side parts and faux freckles: in. Short nails and matte foundation: out. "I'm feeling like there's a '90s trend, [to] everything that you said," Richie notes, either exceedingly humble or legitimately unaware that she's one of the biggest '90s beauty icons in recent memory. It's fun to look back on some of her most memorable beauty moments (colorful extensions, anyone?), but these days, you're less likely to find Richie partying in body glitter and pencil-thin eyebrows. Instead, she's rocking a slick-back bun and light glam consisting of radiant skin, a subtle smoky eye, and a perfectly nude lip. Having partnered with Australian beauty brand Nude by Nature for their US debut with Walmart, Richie has made a whole-hearted pivot to a "less is more approach" - and she thinks you should too. "I like to feel like myself," she says. This is especially important to her as she has "very sensitive skin." It's a big transition, and Richie knows it. But when she looks back on her beauty evolution, she's grateful to have embraced cleaner products and a more natural aesthetic. In all honesty, she wishes she had done it sooner. "When I look at videos and photos of myself in my 20s, the first thing I think of is, 'I thought I needed so much,'" Richie says. Now, quite literally glowing with confidence, it's obvious that Richie's beauty doesn't come from a place of trendiness. But she's not exactly mad at the choices she made in her youth, either. "[I] was having so much fun, and I do think that beauty and fashion should be this ever-flowing, ever-changing thing," she says. Even if her version of beauty has changed since then, she learned a lot from her past looks, even if she would've liked to have recognized her natural beauty a little earlier. "Experimenting with what you like and what you gravitate towards is amazing, and very important for self-expression," she says. "I'm by no means knocking it, but I'm [also] like, 'You were so young, you didn't even need all that stuff.'" View this post on Instagram Chandler Plante (she/her) is a social producer and staff writer for the Health & Fitness team at Popsugar. She has over five years of industry experience, previously working as an editorial assistant for People magazine, a social media manager for Millie magazine, and a contributor for Bustle Digital Group. She has a degree in magazine journalism from Syracuse University and is based in Los Angeles.
While 2026 has already ushered in new beauty trends (like the resurgence of 2016 makeup), there are some fads from past years that have successfully crossed over - red light therapy being a dominant one. The popular skin-care practice has been clinically proven to not only improve skin conditions like acne and eczema, but also stimulate endorphin release and help with ailments like arthritis and chronic back pain. Not to mention, it improves your mood. And there's no company nailing the category quite like Solawave. The TikTok-favorite brand has successfully produced many blue and red light offerings, including a skin-care wand, an LED face mask, and a pimple spot treatment. The latest product to join the party? The Solawave Neck & Chest Pro Light Therapy Mask ($349). Groundbreaking, right? It features multiple LEDs created to deliver consistent light energy across the neck and chest, while promoting a brighter tone, skin elasticity, and reducing the appearance of wrinkles. All you have to do is use it three to five times a week for three minutes. Another plus? It's made from soft, ergonomic silicone and comes with adjustable straps for comfortable wear. The brand's newest innovation arrives just as chest and neck red light therapy is having a moment. Even the stars have joined the conversation, with Kate Hudson sporting a neck LED mask in a recent TikTok video. With Solawave's mask priced just under $350, it's entering the market at the perfect time - especially with other masks priced as high as $600. If Hudson's smooth, age-defying glow is any indication, a neck and chest therapy mask may be worth the investment - specifically Solawave's. Naomi Parris is the assistant shopping editor at Popsugar, based in New York. With over eight years of experience and previous roles held on the brand's Beauty and Operations teams, she enjoys telling stories that merge fashion, beauty, and Black culture. Naomi has also lent her skillful pen to Essence Girls United, Elle, Bustle, and Elite Daily. When she's not crafting shopping roundups, high-profile features, beauty op-eds, or trend guides, you can find Naomi behind her blog "Eli-Nay," where she inspires readers through style guides, cultural pieces, and innovative content on her Instagram.
There are tons of beauty gadgets on the market, but LED masks continue to reign as a top trend year after year. They're not only super fun to use, but have long-term benefits like reducing acne and improving skin texture. Red light masks are also praised for fighting aging through red and infrared light, as well as boosting collagen for wrinkles. As for one of the best that's absolutely worth your coins? The new Solawave Wrinkle Retreat Pro LED Face Mask ($399, originally $499). Since its launch, the Solawave LED Mask has received nearly one million five-star reviews and high praise from TikTok, and for good reason. With innovative features like 320 LEDs and four light therapy wavelengths (red, near-infrared, deep red, and amber), the mask works to visibly reduce wrinkles, smooth skin texture, reduce age spots, and brighten complexion. The FDA-cleared device is also constructed with patented WrinkleBoost™ technology, allowing you to see results in just four weeks, if used five times a week for three minutes. With the brand's stellar approach to red light therapy, it's no surprise that the LED Mask is already a cult-favorite product. Celebrities have given Solawave's high-tech offerings their stamp of approval, from Sydney Sweeney to Nicole Kidman, who use the skin-care wand in their daily skin routines and for award show prep, respectively. Whether you're taking notes from the stars or giving into the FYP hype, consider this your sign to invest in Solawave's LED Mask. For $100 off, we definitely are. Naomi Parris is the assistant shopping editor at Popsugar, based in New York. With over eight years of experience and previous roles held on the brand's Beauty and Operations teams, she enjoys telling stories that merge fashion, beauty, and Black culture. Naomi has also lent her skillful pen to Essence Girls United, Elle, Bustle, and Elite Daily. When she's not crafting shopping roundups, high-profile features, beauty op-eds, or trend guides, you can find Naomi behind her blog "Eli-Nay," where she inspires readers through style guides, cultural pieces, and innovative content on her Instagram.
I'm approaching 40 this year. On April 11, I'll be welcoming my fourth decade in this lifetime and honestly, when you phrase it like that, 40 sounds delightful. It feels like reaching level four in a 10-level video game. You're not even halfway there yet, but you're getting closer - and the closer you get, the more skilled, knowledgeable, confident, and accomplished you feel. That's how I believe we should all look at aging. We need life experiences to truly understand who we are and what our purpose is, yet society continues to condition people - women especially - to fear aging past 25. How sad would life be if we knew we were only meant to live until 25? And yet, that's how we behave every time we panic about getting a year older instead of genuinely celebrating it. The truth is, there isn't a single blueprint for how we're supposed to live our lives. We don't need to be married with children by a certain age. We don't need to hit specific career milestones or be making six figures by a certain point, either. We're individuals meant to live lives designed specifically for us - so we can find and fulfill our purpose during our time on Earth. That's what I genuinely believe, and it's why my soul isn't afraid of getting older. I'm not afraid of turning 40. In fact, I've been looking forward to it for the past year. I've already started making thoughtful tweaks to my health, fitness, and beauty routines - small but intentional changes that I believe will set me up beautifully for the next decade of my life. But here's the thing: While I deeply respect women who choose to leave aging up to nature, that's not how I want to approach it. I plan to age with intention - prioritizing my health, fitness, and a dedicated beauty regimen that includes high-quality skin care, innovative at-home devices, supplements, and cosmetic treatments that help me age slowly and elegantly. And while I still don't have a single fine line or wrinkle anywhere on my face, I've finally started thinking about preventative treatments I'd like to embrace this year, so my skin can stay healthy and radiant throughout my 40s. As far as injections go, the only thing I do is Botox on my chin twice a year to relax an overactive muscle that used to cause me to scrunch it. And while I'm committed to that, I don't want injections anywhere else. Instead, I want something that actually improves my skin over time. So at the beginning of January, I got my first Sofwave treatment at Aethos Spa on Fifth Avenue with my favorite aesthetician, Ewa Pietri. If you haven't heard of Sofwave yet, let me put you on to it. The treatment is one of the newest and buzziest skin-tightening procedures out right now - and celebrities like Khloé and Kim Kardashian swear by it. FDA-cleared in 2019 to treat the face, neck, submental area (the skin beneath the chin), arms, and abdomen, Sofwave uses synchronous parallel ultrasound energy combined with heat to stimulate collagen and elastin production. The result is improved skin quality over time, which is why full results typically aren't visible until about three months post-treatment. My goal is to see my full results by my birthday in April - almost exactly three months after my Jan. 9 appointment. The treatment costs around $2,500 per 45-minute session, but you only need to do it once a year to maintain results. I see it as a preventive measure - a way to start building what they call your "collagen bank." So I targeted the areas I want to preserve most: my jawline, submental area, cheeks, and the area around my mouth, where nasolabial folds - or "laugh lines" - tend to develop. While the results are very subtle immediately after the session, I did notice instant tightness around my jawline and submental area, along with a gentle lift in my cheeks. What fascinated me most was the ultrasound they performed before starting the treatment. The ultrasound checks the thickness of your dermis - the goal being to thicken it over time so your skin appears smoother, firmer, and more youthful. Getting lymphatic drainage massages on my body also taught me the importance of doing them on my face, too. So for $116 a month, I became a Facegym member. After just one Signature Sculpt - which uses hands and pro tools to sculpt, lift, and reduce puffiness - I realized how much more defined, sculpted, and radiant my skin looks after a facial lymphatic drainage massage. These treatments don't just reduce puffiness and water retention; they also help reduce inflammation, which can contribute to acne, irritation, fine lines, and dullness. I also plan to finally dive into microneedling with biostimulators and exosomes at least twice a year. To be clear, I'm not chasing a "forever 35 face." Even as I approach 40, I still get mistaken for 30 - and in some settings, even my late 20s - but I don't see a surgical facelift or liposuction in my future. But is it really so wrong that I'd like to always look and feel five to 10 years younger than my actual chronological age? This is the body and face I was born with - and the body and face I'll live and age in, and I want to live a life where I genuinely love what's looking back at me in the mirror. That's the kind of self-love I choose to embrace. From high-quality skin care and at-home facial devices to supplements, here are the beauty and wellness products I'm using to get my 2026 glow-up on track for my 40th birthday this April.
Image Source: PS Photography / Jessica Andrews I pride myself on staying on top of my skin-care regimen. I had 10+ steps before it became a viral TikTok phenomenon, and I consider my morning and evening routines my self-care time. That means I don't skip them no matter how tired I am or how much I partied the night before. That being said, in addition to the cleanser, serum, cream, and sheet mask I use on my face, I've also learned to incorporate steps for my hands and neck. As we age, those tend to be the areas (along with décolletage) that end up neglected - and I'm not about to let that happen. Also, tech neck is a real thing (and I'm on my phone 24/7). So, when JLo Beauty announced its new JLo Beauty Firming Neck Serum ($70), I was first in line to try it. The serum promises to firm, smooth, and sculpt the neck area (no jowls here!) while delivering lasting hydration, and I was pleasantly surprised by the results after using it twice daily for a month's time. Keep reading for my full review. What I Like About the JLo Beauty Firming Neck Serum This serum is a blend of science and beauty that actually delivers. It contains ingredients like peptides, red algae, and pea and bamboo extracts to hydrate the skin, reduce fine lines, and improve elasticity. I immediately noticed fewer fine lines when I started using it twice daily, and about a month later, my neck looked smoother and wrinkle-free. It's also super nourishing, which I appreciate during the winter months, but also lightweight enough that it doesn't feel greasy or leave behind any residue. Image Source: PS Photography / Jessica Andrews What to Consider Before Trying the JLo Beauty Firming Neck Serum While the brand recommends the firming neck serum for pre-event prep as well, I definitely saw better results using it twice daily and over time, so I wouldn't expect any super quick fixes. It also works best en tandem with a full skin-care routine, so I'd advise getting the JLo Beauty Fresh and Flawless Skincare Kit ($100), which includes a cleanser, brightening and overnight serums, two moisturizers, and three masks. You'll want to layer the neck serum under your moisturizer and SPF. About the JLo Beauty Firming Neck Serum It's available in a 90-day 50mL bottle. Active ingredients include cellular renewal bio-ferment complex (bioengineered growth factors and peptides), red algae and sodium hyaluronate complex, bio-identical S-Mu-Conotoxin (biomimetic neuropeptide), pea extract & bamboo extract, and a peptide boosting complex. You can subscribe to have it delivered every 3 months, and get the serum for 15 percent off at $58. Where Is the JLo Beauty Firming Neck Serum Available? The JLo Beauty Firming Neck Serum is available on the brand's website, at Revolve, and at Macy's. Rating: Jessica C. Andrews (she/her) is an award-winning editor and writer who currently works as the senior style director of PS, overseeing beauty, fashion, shopping, and identity content. With more than 15 years of experience, her areas of expertise include fashion, shopping, and travel. Prior to joining PS, Jessica held senior roles at Teen Vogue, Refinery29, and Bustle and contributed to The New York Times, Elle, Vanity Fair, and Essence. She's appeared on "Good Morning America," NBC, and Fox 5 New York and spoken on various panels about fashion, hair, and Black culture.
The 2008 presidential election marked a turning point not only in American politics but also in the landscape of Black beauty. As Barack Obama entered the White House alongside his wife Michelle, Black hair was afforded a new level of dignity and visibility. Throughout their presidential era, the former First Lady often embraced a classic shoulder-length bob, exhibiting the sophistication expected of someone in that position. Yet, her post-oval office era is especially referential, seen through styles like natural loose curls and braids - directly breaking beauty standards often pushed on Black women in political spaces. In her book, "The Look ($33)", Obama details her hair journey and the freedom she's found along the way under the guidance of the two hairstylists she trusted most, Yene Damtew and Njeri Radway. Both stylists were introduced to the craft in their formative years, with Radway's childhood weekends marked by hair salon visits with her mom. "My mom was religiously in the salon and all of the Jamaicans went to this one hairstylist, Janet," she tells Popsugar. "I was just always so fascinated by it all, and this was in the '90s, so all the different trends like push and finger waves, and spray painting your hair gold just captivated me." These experiences helped her gain confidence to experiment with her own hair, eventually venturing into styles like braids and turning that passion into a career. Meanwhile, Damtew grew up styling her hair for school while her mother was at work. On Sunday mornings, she would watch her use hot rollers, which further sparked her interest. "By middle school, I had started practicing braids on my brother's head, and the braids were horrible - especially the parts," she says. "When I got to high school, they offered a regional occupational program, and at that moment, I knew that I wanted to go to cosmetology school, but I'm a child of Ethiopian immigrants, so my parents didn't see it as a profession and I still had to go to college." Damtew kept styling hair as a hobby while studying business, setting the foundation for her passion. "I told myself, I'm going to make my parents happy, but I'm also going to make myself happy." This determination set the stage for her almost two-decade journey with the Obamas. Along with Radway, she worked as an assistant under Mrs. Obama's primary stylist, Johnny Wright. "When he offered me the position, I actually said no because I didn't want to relocate," Damtew says. "I was 21 years old and very much into my California lifestyle, but after working with them during Easter weekend in 2009, I stood in more often for Johnny, helping to keep the girls [Sasha and Malia] together, and by the end of the administration, I took over as full-time stylist." Radway also helped with the girls' maintenance before stepping into a more visible role in 2022. Neither woman was aware yet of the history they would make after the White House. One of the biggest moments that changed the trajectory of Obama's hair legacy? Braids. She first sported the iconic Black style at the Martha's Vineyard African American Festival in 2022, before wearing them in a chignon to the White House Portrait Unveiling later that year. "She asked us if she should keep them for that moment or go back to the 'First Lady' look, and we voted braids," Radway says. Their motivation? To show that Black women shouldn't feel pressured to alter their hair for certain spaces for the sake of being accepted or professional. "She's a Black woman who wants to look and feel good, and that is my duty," Radway goes on. "That moment let people who look like her know that they can do the same, and your culture should be accepted anywhere that you go." Damtew also speaks proudly of her role in helping Mrs. Obama adopt a more versatile hair approach. "There are so many stereotypes around the angry Black woman or with being bold, fierce, and an educated woman of color, so her presence is a reminder that women should feel comfortable to change their hair from the societal norms of what is 'polished' and be confident in how they show up in the world." Feeling good unapologetically is a core value of both stylists' work, and it wouldn't be possible without these staple products. For Damtew, it's the Joico Moisture Recovery Conditioner ($30, originally $44), Influance Deep Cleansing Shampoo ($15), Paul Mitchell The Detangler ($27, originally $34), and Remington 1" Flat Iron ($15, originally $25). Meanwhile, Radway relies on this dynamic duo for braids: the Gummy Professional Ultra Hold Styling Wax ($10) and Ampro Shine-n-Jam Magic Fingers Gel ($13). Ultimately, Damtew and Radway's work with the former First Lady extends well beyond hair, reflecting the power of commitment and integrity. "You don't just do the work, do it passionately, professionally, and wholeheartedly. Both Njeri and I came into this world years ago and 15 years later, people are learning our names in spaces that will go down forever in history," she says. "It's a testament to show that it's not about instant gratification, but about service to others and a gift within itself." Radway echoes this ethos of success with a deeper purpose. "We worked hard and did it because we love to do what we do. . . I hope that my hard work inspires others to keep going and pay attention to the signs, because they will lead you exactly where you're supposed to go." Naomi Parris is the assistant shopping editor at Popsugar, based in New York. With over eight years of experience and previous roles held on the brand's Beauty and Operations teams, she enjoys telling stories that merge fashion, beauty, and Black culture. Naomi has also lent her skillful pen to Essence Girls United, Elle, Bustle, and Elite Daily. When she's not crafting shopping roundups, high-profile features, beauty op-eds, or trend guides, you can find Naomi behind her blog "Eli-Nay," where she inspires readers through style guides, cultural pieces, and innovative content on her Instagram.
We don't know about you, but for us, if we're having a good hair day, it feels like nothing can stop us. It doesn't matter if the look took us hours to achieve or just a few minutes; there's nothing better than a G.H.D. (good hair day). We love a beachy look done with a curling iron, a fun blowout styled with a blowdryer brush, or even a simple air-dried look that's been made more cohesive with the help of some no-heat hair hacks. However, the days when our hair looks like it belongs to a supermodel (and it didn't take us more than 20 minutes to pull off) are the days we're most excited. On those days, we almost always used hot rollers. Our Favorite Hot Rollers to Shop For Heatless Volume: Shynek Self Grip Hair Rollers and Curlers Set at $9 For Travel: Remington Compact Ceramic Dual Voltage Hot Rollers at $19, originally $21 For Short Hair: Remington Ionic Conditioning Hair Setter at $33 A Budget-Friendly Option: Conair Ceramic 1 1/2-inch and 1 3/4-inch Hot Rollers at $44 For Damaged Hair: Remington Argan Oil & Keratin Treated Hair Setters at $45 A Steam Option: "InfinitiPro By Conair Jumbo Ionic Roller Set at $72 For Thick Hair: BabylissPRO Nano Titanium Professional Hot Rollers at $44 For Long Hair: Dry Bar The Roller Club Curling Hot Hair Rollers at $129 Worth the Splurge: T3 Luxe Hot Rollers at $170 How We Chose the Best Hot Rollers Our editors try hundreds of new beauty products each year, and we've tested more than enough hair tools to know which hot rollers are actually worth your time (and money). We looked closely at heat settings, barrel materials, user-friendliness, and long-term results to narrow down the very best. Here's what we considered: Performance – Do they actually work? We focused on rollers that deliver long-lasting curls, noticeable volume, and smooth results without excessive heat damage. Ease of Use – Are they beginner-friendly? We prioritized sets that are quick to heat up, easy to apply, and secure enough to stay in place while you multitask. Hair Type Compatibility – Will they work for your hair? From fine and straight to thick and curly, we made sure to include options that perform well across a range of textures and lengths. Technology & Materials – What are they made of? We looked for ceramic or tourmaline barrels that evenly distribute heat and reduce frizz, plus sets with multiple sizes for more styling flexibility. Value – Are they worth the price? Whether drugstore or high-end, each pick needed to deliver consistent results. Customer Feedback – We scoured hundreds of reviews and TikTok tutorials to see how these hot rollers held up to demands from everyday styling to big events. Hot rollers are great because you can pop them in and multitask. Whether you need to finish your makeup, fire off a work email, or finish cleaning the house before guests come over, they essentially do all the hard work for you, and you don't have to lift a finger. The hair tool has been around forever, but they recently had a resurgence in popularity thanks to hot roller content on TikTok. Not only will they give your hair tons of volume, but the curls they produce will last for hours as well. There are plenty of options on the market, and ahead, we're breaking down the best out there. Whether you're looking for the best hot rollers for long hair or the best hot rollers for damaged hair, we've got you covered. Keep scrolling to check out all of our picks. Update on January 14, 2025 at 5:00 PM ET: Updated prices and checked stock for all products. User reviews may have been lightly edited for clarity.