Digital Commerce 360news

3 ways Etsy is investing in AI, according to its CEO

Wednesday, August 12, 2026Abbas HaleemView original

Etsy CEO Kruti Goyal said she thinks about artificial intelligence (AI) in three ways: making the online marketplace more personal and more discoverable, while learning how the next generation of the shopping experience is going to evolve. She noted that agentic AI experiences still account for less than 1% of Etsy’s overall traffic as of […]

The post 3 ways Etsy is investing in AI, according to its CEO appeared first on Digital Commerce 360.