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5 questions to ask before writing your next change announcement

Wednesday, August 12, 2026Courtney BlackannView original
5 questions to ask before writing your next change announcement

Assess how employees are likely to interpret the change. When a major organizational change is coming, communicators tend to jump straight to: What should the CEO say? What belongs in the employee email? What questions need to go in the FAQ? But Elizabeth Whittington, senior director of executive communications at St. Jude Children’s Research Hospital, […]

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