Before they say yes: What communicators owe influencers, celebrities and spokespeople

The influencers you work with deserve transparency and honesty too. Crystal Borde is a vice president and community-driven communications practice lead at Vanguard Communications. Trust is one of the most valuable assets communicators have. It takes years to build, moments to lose and can be difficult to regain. That’s especially true when working with celebrities, influencers, […]

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