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David’s Bridal touts 99.78% approval rate after anti-fraud solution rollout

Friday, September 4, 2026Abbas HaleemView original

David’s Bridal deployed Forter’s fraud-prevention platform, a move the retailer said improved transaction approval rates. The retailer said the deployment, completed within six days, is its latest step in its “Aisle to Algorithm” transformation. David’s Bridal seeks to expand its company beyond traditional retail, increasingly incorporating its AI-powered wedding planning and marketplace platform, Pearl. It […]

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