e.l.f. Beauty sales grow in Q4 as company contemplates price cuts

E.l.f. Beauty Inc. closed fiscal 2026 with another quarter of double-digit sales growth, helped by ecommerce, retail gains and its fast-growing Rhode brand. But the company is also preparing targeted price cuts after tariff-related price increases weighed heavily on demand for its core e.l.f. products. In its latest earnings report, e.l.f. said net sales for […]

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