Golin Ketchum’s president on the big trends from Cannes

Brands need to be more strategic about what they can control and wiser about where they can relinquish it, Tamara Norman said. Tamara Norman, president of the newly merged Golin Ketchum, has been in the industry for more than 30 years. Before the internet, as she put it. Throughout the past three decades, the biggest […]
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