How Salesforce is using Cimulate search technology

Although ecommerce platform and technology company Salesforce has touted its acquisition of Cimulate for the latter’s search capabilities, there’s more to the deal. Gordon Evans, chief marketing officer of Salesforce’s Commerce Cloud, told Digital Commerce 360 that the acquisition has expanded Salesforce’s agentic artificial intelligence (AI) capabilities. Evans noted that Salesforce uses Cimulate technology to […]

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