Kawasaki Engines USA grows B2B ecommerce sales AOV by 500%

For manufacturer Kawasaki Engines USA, growing B2B ecommerce sales in the past decade started with unifying data from legacy systems. Kawasaki Engines USA manufactures products tied to motorcycles, jet skis, robotics, aerospace and more. Anthony Gondick, senior manager of IT business strategy at Kawasaki Engines USA, explained how the manufacturer upgraded its B2B ecommerce experience […]

The post Kawasaki Engines USA grows B2B ecommerce sales AOV by 500% appeared first on Digital Commerce 360.