Reddit’s citation drop is a warning to diversify your GEO strategy

Five checks reveal whether your AI visibility depends too heavily on any single source. Stephanie Nivinskus is principal, Ragan’s Center for AI Strategy. Reddit’s influence on AI visibility once looked almost untouchable. In April, marketing software company Profound found it accounted for 57% of ChatGPT’s social citations in the U.S. and more than half across […]

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