The Scoop: Hidden Valley Ranch’s job posting sparks major fan excitement

Plus: Coors Banquet launches beer-infused jeans with Wrangler; brands adjust prices to adapt to consumer financial woes. Hidden Valley Ranch recently launched a search for four “ranchbassadors” who would spend the summer traveling across Europe, pairing ranch dressing with local foods, documenting reactions and creating social content. The company said it expected interest. But then […]

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