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Google’s new AI search rules

🗣️Algorithm.

Instagram wants you to chat with its algorithm, YouTube turns comments into audience research

Brain Teaser – 29 June

Meta goes all-in on AI, from creator tools to content review

Demand Gen glow-up, agency tools, an AI Overviews escape hatch, and a fresh spam update

🪭 Query.

Brain Teaser – 26 June

Snapchat highlights its user engagement, while Pinterest showcases in-app trends

▶️ Trends.

Just in: YouTube insights, advanced ad features for Meta, and more creation tools for TikTok

🧠 Anticipation Effect.

Brain Teaser – 24 June

Snapchat leans on AI for ads, while Instagram makes carousels finally make sense

Google hands you an AI co-pilot and free first-party audiences

📝 Carousels.

Brain Teaser – 22 June

💔 Competitor favoring.

Buyers are making up their minds, so meet them mid-decision

AI Overviews may be favouring your competitors, and Customer Match goes auto-classified

Brain Teaser – 19 June

♾️ AI answers.

Facebook uses AI mode to answer user questions, Threads celebrates a milestone with new features

Get to grips with AI training courses, plus target B2B users sharper via Microsoft Ads

🧠 Pain of Paying.

Brain Teaser – 17 June

🌅 Christmas.

Meta says Christmas prep starts now, Microsoft Ads makes it easier to browse your product catalog

B2B buyers want to buy a safe product more than the best product

Brain Teaser – 15 June

📍 Amazon pins.

Your audience now tells Instagram what they want, a new holiday guide, and features to take advantage of the World Cup

Your customers can now shop from Amazon through Pinterest, and LinkedIn launches its own creator marketplace

Brain Teaser – 12 June

🧠 Compromise effect.

Post-view Reels ads go global, you can now reorder your profile grid, and Snapchat says video ads gain the most attention

Sponsored links get more breathing space, how to fix your ad disapprovals, and YouTube hides the dislike button

🔢 Grid.

Brain Teaser – 10 June

ChatGPT open new ad doors, Microsoft just freed crypto exchanges from Search-only limits

Bots own the web, intent now beats authority, and Google trusts no one’s tools but its own

🌐 Bots googling.

Brain Teaser – 8 June

Meta is handing you an AI content team, a 24/7 customer agent, and a paid Instagram tier

Google tests social-search profiles and Bing introduced bigger favicons for paid ads

👩‍💼 AI teammembers.

Brain Teaser – 5 June

🧠 Base Rate Neglect.

Video reactions on X, Instagram helps you organise your Reels, and Meta’s AI got played by hackers

Google finally shows you your AI search performance, and quietly expands AI ads

📈 AI Overviews.

Brain Teaser – 3 June

Google’s core update is still rolling, lead tracking gets smarter, AI Max adds branded search control

Bluesky goes long, TikTok Shop expands in Europe, and Reddit teams up with Shopify

🦋 Going long.

Brain Teaser – 1 June

WhatsApp reads your files, Instagram and Threads help you find your audience, Reddit goes visual

Google tightens its grip on three fronts, ChatGPT turns on cost-per-action

✊🏽Grip tightens.

Brain Teaser – 29 May

🧠Presenter’s paradox.

🤖 Localization.

Meta wants your Q&As, Reddit is powering AI answers, and X is improving incentives for original creators

Know your global customer, go deeper than AI, tighten your ad data, and more

Brain Teaser – 27 May

How to approach World Cup as a marketer, according to data

🗣️ Forum.

Meta’s “Forum” and TikTok Shop’s success prove the same thing: Community sells

YouTube is now the top product discovery platform

Brain Teaser – 25 May

Google comes a step closer to running ads without you

LinkedIn wants less AI, gets cited by AI anyway, and checks your ad receipts

📊 Without you.

Brain Teaser – 22 May

🧠Negativity Bias.

How businesses grow on Meta, new creator publishing tools, and brand safety comes to Threads

Plan early on Pinterest, X limits free posting, and creator spend hits the big leagues

🗻 Summit.

Brain Teaser – 20 May

An AI ranking update says stop chasing shortcuts and do the SEO basics better

Short-form may be eating search, Instagram now lets you fix your Stories

Short form 🥊Search.

Brain Teaser – 18 May

The discovery and purchase are merging: ChatGPT, LinkedIn, and TikTok all want to close the deal

Just in: Instagram’s per-slide captions, Whop’s ad tools, and Meta’s AI that buys for your customers

Discovery 🫱🏼‍🫲🏼 Purchase.

🧠Self-Serving Bias.

Brain Teaser – 13 May

🤳🏻Ad free.

Removing friction everywhere: easier posting, autonomous shopping agents, and more

TikTok’s new ad tier, Amazon’s short-form feed, and YouTube’s subscriber reshuffle

Brain Teaser – 11 May

ChatGPT ads are now open for testing

Snap’s reach is shrinking, TikTok’s comments are driving sales, and Reddit’s gaining financial clout

🤖 Testing’s open.

Brain Teaser -8 May

🛍️ Buying mode.

🧠 Identity threat.

Brain Teaser -6 May

Two new safety nets save you from copyright strikes on YouTube and negative keyword fumbles in Ads